Best Affordable Alternatives to Supermetrics

1

Supermetrics

Supermetrics integrates marketing metrics with the places where customers currently save their data, whether it’s a reporting app, a spreadsheet, a data lake, or a data warehouse. However, Supermetrics has some significant flaws. For example, it is expensive, has slow processing with large data sets, and does not provide a built-in reporting system. Without a doubt, this list can be extended. So stay with us. Because we ensure you will like this post if you are among the people searching for an affordable and effective alternative for Supermetrics. Now, buckle up, and let’s look at some of the most popular and budget-friendly options for Supermetrics.

#Marketing Analytics #eCommerce Analytics #Data Visualization 8 social mentions

2

Adsbot

#Marketing #PPC #PPC Reporting 1 social mentions

3

Apipheny

Apipheny is an add-on for Google Sheets that may be used instead of or in conjunction with Supermetrics for Google Sheets. Apipheny streamlines the integration of any JSON or CSV API with Google Sheets. If you often have to manually enter data into Google Sheets by copying and pasting from another source, you should know that this may be automated by establishing an API connection between your data source and Google Sheets.

#Google Sheets #Data Analytics #Data Visualization 3 social mentions

For many, Excel’s better functionality and performance have made it the go-to spreadsheet application. Analytics Edge is made for you if you fall into that category. It’s an Excel add-on with a variety of marketing platform integrations.

5

Klipfolio

While Klipfolio’s flexibility is unparalleled, it does come with a flat learning curve, particularly for those who aren’t proficient in Excel or Google Sheets. On the other hand, if you have experience with either, it is a potent instrument for graphical data representation. If you work in an agency, constantly creating reports for clients, Klipfolio is a great tool. Klipfolio has a free 14-day trial and a $49 monthly starting price for individual use.

#Data Dashboard #Business Intelligence #Data Visualization 1 social mentions

6

AdStage

Ad Stage is a platform-agnostic piece of PPC management and optimization software that provides insights into and control over your paid advertising data. The data may be imported directly into Google Sheets using either the standalone program or the Google Sheets add-on.

#Ad Networks #Advertising #SEO

7

Improvado.io

Supermetrics’ cutting-edge data transformation functionality stands out more than Improvado’s basic offering. Improvado’s Marketing Common Data Model (MCDM) is an enterprise-grade transformation engine that enables companies to automatically standardize metrics across all channels and conduct automated data mapping and transformations with self-service or out-of-the-box recipes. The platform also allows customers to control the timing of data extraction, allowing them to schedule reporting updates and sync data at their convenience. Advertising, marketing attribution, analytics tools, payments, data providers, and marketing automation are among over 300 data sources supported by Improvado.

#Marketing #Marketing Analytics #Data Extraction

8

Funnel.io

Funnel.io is an automated data-collecting service that works like Supermetrics by ingesting marketing data from over 500 sources, applying transformations, and then pushing the data to a visualization platform, analytics tool, or data warehouse. Funnel.io stands out from the crowd because of its extensive data transformation tools and managed data warehouse services for client data storage.

#Marketing Analytics #Marketing Platform #Digital Marketing 10 social mentions

9

DataTap

Adverity lists marketing agencies, e-commerce, technology, consumer packaged goods and retail, telecommunications, media, and entertainment as just some of the many sectors it serves on its website. Adverity’s features and capabilities make it a good fit for large companies with in-house Python developers and data analysts. But, it’s also a good option for small businesses whose marketing teams lack technical expertise but still need to run a modest number of tasks on a basic plan using limited data sources. In addition, python knowledge is a requirement for applying complex modifications using bespoke programming.

#Data Integration #ETL #Marketing Analytics 1 social mentions

10

Windsor.ai

The prices in Windsor are consistently low and competitive. It features an open application programming interface (API) and provides access to abundant data sources. Every package includes the capacity for multi-touch attribution and ad optimization. Reporting dates are what Windsor.ai charges for. For an extra $499 a month, you can upgrade to the Enterprise subscription and gain access to the infinite date range. The range of coverage for a professional plan is sixty days, while the range for a basic plan is thirty days. To top it all off, Windsor.ai provides a free plan that includes ETL capabilities and a 30-day free trial.

#Marketing Platform #Reporting Platform #CRM 28 social mentions

11

Rockerbox

There are other songs on this list, but Rockerbox is unique. As such, Rockerbox serves as an attribution modeling platform for large businesses. Contrary to expectations, this is not an ETL system. However, it is a good fit if you are trying to address an issue that attribution can tackle more effectively than ETL, such as increasing your return on ad spend. Supermetrics is a good choice if you create charts and graphs to display your data. On the other hand, attribution modeling is the way to go if you want to maximize your marketing’s return on investment (ROI). If you’re looking to increase your ROI, have many sales channels or a large volume, and can afford the solution, Rockerbox might be a feasible alternative.

#Marketing Analytics #Marketing Platform #Marketing Automation

12

Stitch

Stitch is a powerful ETL tool since it can be easily customized and is safe from outside interference. With their open-source code, you may use them with any tool, not only the ones they support. They also guarantee HIPAA and GDPR compliance. Making a decision might be crucial for businesses, particularly in the health industry.

#Data Integration #ETL #Marketing Analytics