Top 10 Bitly alternatives and competitors in 2025

1

Bitly

Winner: JotURL takes the lead over Bitly with its extensive feature set and focuses on advanced analytics and retargeting. While both platforms offer strong link management and tracking capabilities, JotURL provides 250K branded links (vs. Bitly’s 3,000), retargeting features, CTAs, and longer analytics data storage (2 years vs. 1 year).

#Link Management #URL Shortener #Branded URLs 23 social mentions

2

Replug

When it comes to finding an alternative to Bitly, Replug tops the list as the best option. It’s more than just a URL shortener—Replug is a comprehensive link management powerhouse that caters to individuals, small businesses, and large corporations.

#Link Management #URL Shortener #Branded URLs

3

Rebrandly

Rebrandly is a comprehensive link management platform offering features similar to other top tools but with some distinct advantages. Rebrandly as an alternative to Bitly, excels in retargeting by allowing you to add retargeting pixels to links, enabling precise audience targeting for advertising campaigns.

#Link Management #URL Shortener #Branded URLs 1 social mentions

4

Short.io

Initially launched as short.cm, to be rebranded from Short.cm to Short.io to reflect its broader vision and global reach better. The platform expanded its features to meet these needs, introducing capabilities like geo-targeting, link expiration rules, branded QR codes, and advanced analytics.

#Link Management #URL Shortener #Branded URLs 8 social mentions

5

Sniply.io

Sniply.io is a trusted platform used by over 100,000 marketers for content curation, link shortening, and gaining detailed insights to drive conversions.

#Marketing Tools #Link Management #URL Shortener

6

RetargetKit

True to its name, RetargetKit excels in advanced retargeting capabilities, making it a powerful tool for affiliate marketers. With unlimited branded links and seamless integration with your existing tools, this Bitly alternative helps you boost conversion rates through A/B testing, helping you pinpoint what works best for your niche.

#Marketing #Marketing Tools #Affiliate Marketing

7

Linkly

Linkly is a great tool for simple branded links to share across the multiple platforms. It offers features like branded links, UTM tracking, and real-time analytics, allowing you to monitor clicks, audience behavior, and campaign performance effectively.

#URL Shortener #Link Management #Branded URLs 2 social mentions

8

RocketLink

The major benefits RocketLink has as an alternative to Bitly is that pricing that’s much more budget-friendly than Bitly, giving you powerful link management tools without breaking the bank.

#Branded URLs #URL Shortener #Link Management

9

TinyURL

Winner: Bitly is the superior choice for businesses with its advanced features like unlimited branded links, detailed analytics, and QR codes, while TinyURL offers a more affordable option with basic link management capabilities.

#URL Shortener #Link Management #Branded URLs 5 social mentions

10

PixelMe

PixelMe stands out for its integration with Amazon attribution, making it particularly valuable for e-commerce marketers and Amazon sellers who want to track the performance of their links and ads on the platform.

#Link Management #URL Shortener #Branded URLs

11

JotURL

Winner: JotURL takes the lead over Bitly with its extensive feature set and focuses on advanced analytics and retargeting. While both platforms offer strong link management and tracking capabilities, JotURL provides 250K branded links (vs. Bitly’s 3,000), retargeting features, CTAs, and longer analytics data storage (2 years vs. 1 year).

#URL Shortener #Link Management #Branded URLs