Best Marketing Mix Modeling Products

Measured incrementality measurement informs cross-channel media investment decisions, providing source-of-truth reporting and a privacy-compliant data warehouse to store and maintain marketing data.

Cassandra Incrementality allows Performance Marketers to Run & Analyze Incrementality tests with 3 clicks & learn where to allocate their budget to generate the highest ROI possible

A unified marketing measurement platform that leverages MMM, incrementality testing & causal attribution to help marketers make better decisions.

Attribution provides multi-touch attribution with ROI tracking for company's marketing channels.

Triple Whale helps ecommerce brands make better decisions with better data.

Disrupting the Marketing and Advertising Industry via Agile Marketing Attribution, Marketing Mix Modeling & Optimization

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Rockerbox is a real-time user intent that developed the technology to determine user's intent based on recent browsing habits.

Cross-channel marketing attribution and person level optimization in real time.

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Marketing Mix Modeling (MMM) uses advanced measurement techniques that deconstruct and quantify the performance of each element of the marketing mix.