Best Mobile A/B Testing Products in 2025

All-in-one Mobile Attribution and Data Analytics Platform.

paid Free Trial

Create in-app experiences with the most straightforward product adoption platform — quick implementation, lasting user engagement.

Key UserGuiding features:

User Onboarding Guides Hotspots Onboarding Checklists Knowledge Base

Try for free paid Free Trial $69.0 / Monthly (Basic; Guides & Checklists, Knowledge Base, In-app Surveys)

Leading data-driven marketers rely on AppsFlyer for independent measurement solutions and innovative tools to grow their mobile business.

Key AppsFlyer features:

Comprehensive Analytics Attribution Accuracy Integration Capabilities User-Friendly Interface

Mobile A/B Testing for iOS and Android. Improve Your Native App Codelessly in Real-time.

Key Apptimize features:

Comprehensive A/B Testing Real-Time Updates Cross-Platform Support User Segmentation

I'm trying to fully understand the Laravel (5.1) artisan optimize command and best practices, but the documentation seems lacking. I don't have Composer installed on the production server so, .

adjust is a business intelligence platform for mobile app marketers, combining attribution for advertising sources with advanced analytics.

Key adjust features:

Comprehensive Analytics Fraud Prevention Seamless Integration Real-time Data

Mobile A/B testing for everyone. With the world's most fully featured mobile A/B testing platform.

Key Taplytics features:

Comprehensive A/B Testing Integrated Analytics User Segmentation Cross-Platform Support

Mobile A/B Testing for Native iOS and Android Apps.

Key LeanPlum features:

Comprehensive Mobile Engagement A/B Testing Capabilities Real-time Data and Analytics Multichannel Campaign Support

A/B testing and design platform for App Store and Google Play icons, screenshots and videos.

Key StoreMaven features:

Data-Driven Insights User Behavior Analytics Customizable Testing Environments Competitive Benchmarking

Manage, track and analyze in-app subscription key metrics&KPIs for iOS and Android apps. Transform in-app subscription data to actionable insights with AI-powered Suggestion feature.

Key Appflow.ai features:

Real-time In-app Subscription Analytics Dashboards Funnel Analysis(ASA post-install attributions) Cohort Analysis In-app Subscription SDKs

freemium $3.88 / Monthly

People's A/B test results that show which UI ideas work best.

Key GoodUI Evidence features:

Data-Driven Insights Collaboration and Sharing Diverse Examples and Case Studies Continuous Learning

Optimizely A/B Testing is an experimenting platform that uses two or more versions of demographics to the users.

Key Optimizely A/B Testing features:

User-Friendly Interface Comprehensive Testing Features Real-Time Results Integration Capabilities

Query and visualize mobile data any way you want.

Key Taplytics BigQuery features:

Integration with BigQuery Scalability Enhanced Data Analysis Real-time Data Processing

Singular is the end-to-end marketing platform enabling marketers to connect, measure & optimize siloed marketing data in a single platform.

Key Singular features:

Specialized in Algebraic Geometry Comprehensive Documentation Advanced Algorithms Community Support