Software Alternatives, Accelerators & Startups

AB Tasty VS Unleash

Compare AB Tasty VS Unleash and see what are their differences

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AB Tasty logo AB Tasty

AB Tasty is an all-inclusive platform for conversion rate optimization, personalization, customer activation, and testing.

Unleash logo Unleash

Unleash is an open-source feature management platform. We are private, secure, and ready for the most complex setups out of the box.
  • AB Tasty Landing page
    Landing page //
    2023-07-26
  • Unleash Landing page
    Landing page //
    2021-06-12

As a highly flexible feature management platform, Unleash is built to reduce the risk of releasing new features and accelerate software development.

Whether you’re a small team or a large enterprise, Unleash enables you to innovate faster and make data-driven decisions that enhance your user experience.

With market-leading data governance, robust change and access controls, SaaS or self-hosted deployment options, multi-region support, and the flexibility of open-source, you have the freedom to choose the setup that works best for you while maintaining full control over your data.

AB Tasty

$ Details
-
Platforms
-
Release Date
2009 January
Startup details
Country
France
City
Paris
Founder(s)
Alix Sagazan
Employees
100 - 249

Unleash

$ Details
freemium $75.0 / Monthly ("Enterprise Pay-as-you-go", "5 users")
Platforms
Linux JavaScript Java .Net Go Elixir Python Ruby
Release Date
2019 January

AB Tasty features and specs

  • Comprehensive Testing Options
    AB Tasty provides a wide range of testing capabilities, including A/B tests, multivariate tests, and split URL tests. This flexibility allows for robust experimentation on various aspects of a website or app.
  • User-Friendly Interface
    The platform offers an intuitive, drag-and-drop user interface, making it accessible for marketers and product managers without requiring deep technical skills.
  • Personalization Features
    AB Tasty includes advanced personalization options that allow users to deliver customized experiences based on user behavior, location, and other criteria, enhancing customer engagement.
  • Real-Time Reporting
    The tool provides real-time analytics and reporting, allowing users to quickly assess the performance of their tests and make informed decisions.
  • Integrations
    AB Tasty integrates seamlessly with various third-party platforms, including Google Analytics, Salesforce, and Shopify, providing expanded functionality.

Possible disadvantages of AB Tasty

  • Cost
    AB Tasty can be relatively expensive for small businesses or startups, with pricing that may not be justifiable for organizations with limited budgets.
  • Learning Curve
    Despite its user-friendly design, AB Tasty has a range of advanced features that may require a significant time investment to master fully.
  • Customer Support
    Some users have reported that customer support responses can be slow or less helpful than expected, which can be an issue during critical testing phases.
  • Limited Free Trial
    The free trial period may be insufficient for some users to fully explore and evaluate the platform’s capabilities before making a purchasing decision.
  • Reporting Depth
    Although the platform provides real-time reporting, some users have noted that the depth and customization of reporting features could be improved to offer more granular insights.

Unleash features and specs

  • Flexibility
    Unleash provides a highly flexible feature management system that allows teams to enable or disable features without deploying new code. This is particularly useful for A/B testing, gradual rollouts, and quick feature toggles.
  • Open Source
    Being an open-source platform, Unleash allows you to review the source code, contribute to improvements, and avoid vendor lock-in. This provides a greater degree of transparency and control.
  • Multiple Environment Support
    Unleash supports multiple environments (development, staging, production) out of the box, enabling seamless management of feature releases across different stages of software development and deployment.
  • Strong Community
    As an open-source project, Unleash boasts a strong community that contributes to its constant improvement and provides support through forums, documentation, and other channels.
  • Privacy and Security
    Unleash allows self-hosting, which can be a significant advantage for organizations concerned about data privacy and security. Self-hosting ensures that no feature flag data leaves your infrastructure.

Analysis of Unleash

Overall verdict

  • Yes, Unleash is generally considered a good option for teams looking to implement feature management and flagging in their development workflow. It is praised for its flexibility, scalability, and ease of integration.

Why this product is good

  • Unleash is a feature management platform that offers robust feature flagging capabilities. It allows teams to ship features faster, reduce risk, and efficiently manage feature rollouts. With a focus on gradual releases, segmentation, A/B testing, and flexible SDKs, Unleash provides the tools needed for sophisticated feature management.

Recommended for

  • Development teams aiming for quick, controlled feature releases.
  • Organizations needing dynamic configuration management.
  • Software projects looking to implement A/B testing and custom targeting strategies.
  • Teams that prioritize open-source solutions and community support.

AB Tasty videos

Discover AB Tasty with Rémi, CEO

More videos:

  • Review - AB Tasty Talks Boosting Conversion by Understanding the Customer Journey

Unleash videos

Why Unleash? Why Now?

Category Popularity

0-100% (relative to AB Tasty and Unleash)
A/B Testing
100 100%
0% 0
Developer Tools
0 0%
100% 100
Web Analytics
100 100%
0% 0
Feature Flags
0 0%
100% 100

User comments

Share your experience with using AB Tasty and Unleash. For example, how are they different and which one is better?
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Reviews

These are some of the external sources and on-site user reviews we've used to compare AB Tasty and Unleash

AB Tasty Reviews

15 Best A/B Testing Tools And Software (2021 List)
AB Tasty is one of the best A/B testing software recommended for folks looking for an AI-powered gem to increase conversions and leads to their digital assets. A robust tool with great functionality. You will like its built-in widget library that most A/B testing software lacks.
18 Top A/B Testing Tools Reviewed by CRO Experts
AB Tasty offers A/B testing, split testing, multivariate testing, and funnel testing capabilities. Using AB Tasty’s visual editor, you are able to quickly put together variants and tests and receive real-time reports with confidence levels on your goals.

Unleash Reviews

The 8 best free and open-source feature flag services
BlogBackSign inBlogThe 8 best free and open-source feature flag servicesPosted byThe best open-source feature flag tools1. PostHogWhat is PostHog?Supported librariesHow much does it cost?2. UnleashWhat is Unleash?Supported SDKsHow much does it cost?3. GrowthBookWhat is GrowthBook?Supported SDKsHow much does it cost?4. FlagsmithWhat is Flagsmith?Supported SDKsHow much does it...
Source: posthog.com

Social recommendations and mentions

Based on our record, Unleash seems to be more popular. It has been mentiond 4 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

AB Tasty mentions (0)

We have not tracked any mentions of AB Tasty yet. Tracking of AB Tasty recommendations started around Mar 2021.

Unleash mentions (4)

  • KILLSWITCH
    So my first instinct is to setup some sorta feature-flag thing within a CMS so managers can flip the boolean, I'm exploring getunleash.io and GrowthBook.io and we already use Contentful.com within the app but they're saying they "really don't think we need to use any third party thing for a killswitch"... Source: almost 2 years ago
  • Need your opinion
    We are an Open Source Feature Flagging solution called Unleash, and we are looking to get some feedback from the community on a decision we are trying to make. We are considering offering our developers the option to either write technical content through a Community Content Program for us for a $200 fee, or to donate that amount to charity. Source: over 2 years ago
  • How we use analytics as a privacy focused OSS company
    TLDR: Privacy is really important for us at Unleash. Here you will find the full story on how we ended up with an analytics solution that does not collect personal data and has very short retention. Whenever we evaluate a new feature at Unleash, we always start with one question. How does this fit with our values? This question is powerful. It can quickly qualify or disqualify a feature from consideration, putting... - Source: dev.to / almost 3 years ago
  • Best A/B testing, experimentation platform for Mobile
    Have seen Unleash used: getunleash.io and people seemed happy with it. Source: almost 4 years ago

What are some alternatives?

When comparing AB Tasty and Unleash, you can also consider the following products

Optimizely - A/B testing you'll actually use.

LaunchDarkly - LaunchDarkly is a powerful development tool which allows software developers to roll out updates and new features.

VWO - Use VWO to tweak, optimize & personalize your website with minimal IT help.

Flagsmith - Flagsmith lets you manage feature flags and remote config across web, mobile and server side applications. Deliver true Continuous Integration. Get builds out faster. Control who has access to new features. We're Open Source.

Google Analytics - Improve your website to increase conversions, improve the user experience, and make more money using Google Analytics. Measure, understand and quantify engagement on your site with customized and in-depth reports.

ConfigCat - ConfigCat is a developer-centric feature flag service with unlimited team size, awesome support, and a reasonable price tag.