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ActiveCampaign VS Constant Contact

Compare ActiveCampaign VS Constant Contact and see what are their differences

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  3. » Reviews
  4. » Alternatives

ActiveCampaign logo ActiveCampaign

Integrated email marketing, marketing automation, and small business CRM. Send beautiful newsletters, setup behavioral based automations, and benefit from sales automation.

Constant Contact logo Constant Contact

Constant Contact offers email marketing, social media marketing, online survey, event marketing, digital storefronts, and local deals tools.
  • ActiveCampaign Landing page
    Landing page //
    2023-07-09

  www.activecampaign.comSoftware by ActiveCampaign

  • Constant Contact Landing page
    Landing page //
    2023-07-19

ActiveCampaign features and specs

  • Comprehensive Automation
    ActiveCampaign offers a wide range of automation features, allowing users to create complex workflows for email marketing, sales funnels, and customer engagement.
  • Integration Capabilities
    The platform integrates with numerous third-party applications and services, including CRM systems, e-commerce platforms, and social media tools, enhancing its functionality.
  • User-Friendliness
    Despite its robust features, ActiveCampaign is designed with a user-friendly interface that is relatively easy to navigate, making it accessible for beginners.
  • Exceptional Customer Support
    ActiveCampaign is known for its reliable customer support, offering various channels such as chat, email, and extensive documentation to assist users.
  • Detailed Reporting
    The platform provides in-depth analytics and reporting features, enabling users to track performance metrics and make data-driven decisions.

Possible disadvantages of ActiveCampaign

  • High Learning Curve
    While packed with features, the complexity of some advanced functions may require a significant learning curve for new users.
  • Cost
    Relative to other email marketing tools, ActiveCampaign can be more expensive, especially for small businesses or startups with limited budgets.
  • Limited Design Customization
    Some users feel that email design customization options are somewhat limited compared to other platforms, restricting creative freedom.
  • Occasional Performance Issues
    Some users have reported experiencing occasional performance issues, such as lag times or slow loading speeds, particularly with larger databases.
  • Email Deliverability
    There have been occasional concerns about email deliverability rates, which can impact the effectiveness of email marketing campaigns.

Constant Contact features and specs

  • User-Friendly Interface
    Constant Contact provides an intuitive and easy-to-navigate interface, making it accessible for users without technical expertise.
  • Comprehensive Email Templates
    Offers a wide range of customizable email templates, which helps businesses create professional-looking emails without design skills.
  • Robust Customer Support
    Features extensive customer support options including live chat, email, and phone support, as well as a comprehensive knowledge base.
  • Event Management Tools
    Includes tools that allow users to manage events, track registrations, and send event-related communications directly through the platform.
  • List Management
    Provides efficient contact list management features, including segmentation and engagement tracking, to better target and personalize email campaigns.
  • Analytics and Reporting
    Offers detailed analytics and reporting tools that help users track email campaign performance, engagement metrics, and ROI.

Possible disadvantages of Constant Contact

  • Higher Cost
    Constant Contact is generally more expensive compared to other email marketing services, which may be a barrier for small businesses or startups.
  • Limited Automation Features
    The platform's automation capabilities are not as advanced as some competitors, potentially requiring more manual effort for complex workflows.
  • Customization Limitations
    While there are many templates available, the customization options can be somewhat limited, particularly for advanced design needs.
  • List Import Issues
    Some users report difficulties and limitations when importing contact lists from other sources, which can complicate migration processes.
  • Template Responsiveness
    Certain users have reported issues with email template responsiveness on different devices, impacting user experience for recipients.

ActiveCampaign videos

+ Add

ActiveCampaign Review: My Honest Opinion [2020 Version]

More videos:

  • Demo - ActiveCampaign Review / Demo: Is this marketing automation platform good, bad, or ugly?
  • Demo - ActiveCampaign Review & Demo

Constant Contact videos

+ Add

Constant Contact Review - The Pros & Cons of the Newsletter Tool

More videos:

  • Review - Constant Contact Review/Tutorial (2020) Full Step-By-Step Walkthrough
  • Review - Best Email Marketing Service? Mailchimp vs Constant Contact vs ConvertKit vs Aweber vs Drip

Category Popularity

0-100% (relative to ActiveCampaign and Constant Contact)

ActiveCampaign

Constant Contact

Email Marketing
56 56%
Email Marketing
44% 44
Email Marketing Platforms
55 55%
Email Marketing Platforms
45% 45
Marketing Automation
100 100%
Marketing Automation
0% 0
Newsletter Marketing
33 33%
Newsletter Marketing
67% 67

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare ActiveCampaign and Constant Contact

ActiveCampaign Reviews

21 Best Lead Generation Software for 2024
ActiveCampaign is an email marketing automation platform with AI-based customer relationship management capabilities.
Source: www.sender.net
10 Best Campaign Monitor Alternatives You Can Find
ActiveCampaign pricing has 4 options. Compare the following Campaign Monitor vs ActiveCampaign pricing and learn their pricing details.
Source: mailbluster.com
Comparing 16 Campaign Monitor Alternatives: In-depth Analysis
ActiveCampaign has four pricing plans in its email and marketing automation platform—Lite (not captured on the banner), Plus, Professional, and Enterprise. The pricing plan depends on the number of contacts you have and the required features.
Source: www.engagebay.com
The 6 Best Campaign Monitor Alternatives for 2024
CategoryConvertKitCampaign MonitorBest FeatureAdvanced email template customizationUser-friendly interfacePros1. Flexible design and customization2. Intuitive drag-and-drop editor3. Seamless integration with other tools1. Easy-to-use email editor2. Beautiful customizable templates3. In-depth reporting and analyticsCons1. Limited advanced automation capabilities2. Higher...
Source: www.activecampaign.com
The 5 Best Email Marketing Software of 2023
ActiveCampaign is a versatile email marketing software that provides a comprehensive suite of tools for businesses to create, automate, and optimize their email marketing campaigns. It goes beyond basic email marketing by offering features that support customer relationship management (CRM) and marketing automation.
Source: www.listproductsreview.com

Constant Contact Reviews

10 Best Campaign Monitor Alternatives You Can Find
Constant Contact pricing has 3 plans. Also, it offers a free trial of 14 days, so you can try it free before committing. Let’s compare Campaign Monitor vs Constant Contact pricing and learn its pricing in detail.
Source: mailbluster.com
10 SurveyMonkey Alternatives and Competitors in 2024
Constant Contact is a dynamic platform that empowers you to engage with your audience effectively. Its user-friendly interface allows you to create and send professional emails, design eye-catching newsletters, and automate email campaigns effortlessly.
Source: clickup.com
Comparing 16 Campaign Monitor Alternatives: In-depth Analysis
Constant Contact is an AI-powered email marketing platform established in 1995. It helps digital marketers create and send targeted emails to the right audience, increasing conversion rates and retaining subscribers.
Source: www.engagebay.com
11 Best Email Marketing Software for eCommerce in 2023
Constant Contact, founded in 1995, has stood the test of time and reinvented itself to become one of the best email marketing software for eCommerce businesses. It offers essential email automation features like auto-responder and templates. Additionally, its event marketing tools make it a great choice for eCommerce businesses seeking a simple yet effective email marketing...
Source: www.getshow.io
10 Best Software for Creating Newsletters: Top Picks!
Sending and receiving feedback is easy with newsletter platforms like Mailchimp, Constant Contact, and especially Publicate. What makes a tool like Publicate unique is that it integrates with many email clients – Gmail, Outlook, and others.
Source: publicate.it

What are some alternatives?

When comparing ActiveCampaign and Constant Contact, you can also consider the following products

MailChimp - MailChimp is the best way to design, send, and share email newsletters.

HubSpot - Grow Better With HubSpot: Software that's powerful, not overpowering. Seamlessly connect your data, teams, and customers on one CRM platform that grows with your business.

Brevo - Innovative online Email Marketing solution to manage your contacts, create & send your newsletters and track your results. More than 80 000 clients. Best prices and attractive features.

Marketo - Marketo's powerful marketing automation software helps marketers master the art & science of digital marketing to engage customers and prospects.

Campaign Monitor - Email marketing software built for designers and their clients to run successful email campaigns.

GetResponse - Email marketing from GetResponse. Send email newsletters, campaigns, online surveys and follow-up autoresponders. Simple, easy interface. FREE sign up.

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