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Brand24 VS Upwork

Compare Brand24 VS Upwork and see what are their differences

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Brand24 logo Brand24

Brand24 is an AI-powered media monitoring tool that analyzes mentions and presents actionable insights. This tool is designed to keep track of online conversations about your brand, products, and competitors.

Upwork logo Upwork

Forget the old rules. You can have the best people. Right now. Right here.
  • Brand24 Landing page
    Landing page //
    2023-03-09
  • Brand24 Mentions Tab
    Mentions Tab //
    2024-03-14
  • Brand24 Social Media Reach
    Social Media Reach //
    2024-03-14
  • Brand24 Influencers Tab
    Influencers Tab //
    2024-03-14

It collects real-time data from millions of sources, including social media platforms (Facebook, Instagram, Twitter, Twitch, TikTok, Youtube, Telegram), podcasts, publicly available newsletters, online news sites, blogs, forums, reviews sites.

Some of the key features of Brand24 are:

  • Real-time online media monitoring,
  • AI sentiment analysis to understand the tone of the conversation,
  • Estimated social and non-social reach to determine the potential audience size,
  • Share of voice to see how much of the conversation is about your brand compared to competitors,
  • AI topic analysis to identify the most discussed topics,
  • Emotion and emoji analysis to understand the emotional response of the audience,
  • AI insights, trends, and recommendations to help you make data-driven decisions,
  • Competitor monitoring and comparison to track your competitors' performance,
  • Geo analysis to see where the conversation is happening,
  • Reputation and presence scores to measure your brand's online reputation,
  • Trending hashtags and links to identify the most popular trends,
  • Influencer discovery to find key influencers in your industry,
  • Advanced filters to sort the data and get more specific insights,
  • Comprehensive reports to help you visualize and understand the data.

With Brand24, you can increase brand awareness, improve customer support, measure your marketing efforts, conduct a competitor analysis, do social selling, prevent PR crises, and many more.

  • Upwork Landing page
    Landing page //
    2022-05-05

Brand24

Website
brand24.com
Pricing URL
Official Brand24 Pricing
$ Details
paid Free Trial $79.0 / Monthly (3 keywords, 2K mentions/mo, 1 users ,Update every 12h and more.)
Platforms
Browser Slack Windows iOS Android
Release Date
2011 January
Edit details

Upwork

Website
upwork.com
Pricing URL
-
$ Details
-
Platforms
-
Release Date
-
Edit details

Brand24 features and specs

  • Real-time online media monitoring: Yes
  • AI sentiment analysis: Yes
  • Estimated social and non-social reach: Yes
  • Share of voice: Yes
  • AI topic analysis: Yes
  • Emotion and emoji analysis: Yes
  • AI insights, trends, and recommendations: Yes
  • Competitor monitoring and comparison: Yes
  • Geo analysis: Yes
  • Reputation and presence scores : Yes
  • Trending hashtags: Yes
  • Influencer discovery: Yes
  • Advanced filters: Yes
  • Comprehensive reports: Yes

Upwork features and specs

No features have been listed yet.

Brand24 videos

+ Add

See what people are saying about your company on the web! | Brand24

More videos:

  • Demo - How can Brand24 protect your business reputation?

Upwork videos

+ Add

Avoid Upwork! – Freelancers Beware: Upwork Review

More videos:

  • Review - Upwork Review (From Someone Who Made it Work)
  • Review - Why Upwork Is NOT Freelance - It's TERRIBLE for Workers | #grindreel
  • Review - The Hard Truth about Upwork: 5 Things I Wish I knew before starting Freelancing
  • Review - Upwork Review From a Top-Rated Freelancer: Upwork Pros & Cons
  • Review - I Spent 30 Days Freelancing on Upwork

Category Popularity

0-100% (relative to Brand24 and Upwork)

Brand24

Upwork

Reputation Management
100 100%
Reputation Management
0% 0
Work Marketplace
0 0%
Work Marketplace
100% 100
Social Media Marketing
100 100%
Social Media Marketing
0% 0
Freelance Marketplace
0 0%
Freelance Marketplace
100% 100

Questions and Answers

As answered by people managing Brand24 and Upwork.

What makes your product unique?

Brand24's answer

Brand24 goes beyond merely gathering mentions; it analyzes mentions and presents actionable insights.

Why should a person choose your product over its competitors?

Brand24's answer

Brand24 offers a strong combination of comprehensive monitoring, timely alerts, detailed analysis, and ease of use, making it a compelling choice for businesses looking to closely monitor and engage with their online presence.

How would you describe your primary audience?

Brand24's answer

Business of all sizes, Marketing Agencies, Public Relations (PR) Professionals, Social Media Managers, Customer Service Teams, Product Managers and Developers, Influencers and Content Creators.

What's the story behind your product?

Brand24's answer

Brand24's story begins in 2011 in Poland, founded by Michał Sadowski and a team of co-founders. The idea was born out of the need for businesses to understand what was being said about them online. Before the widespread availability of sophisticated media monitoring tools, companies found it challenging to track mentions across the vast expanse of the internet, including social media, blogs, forums, and news sites. This gap in the market led to the creation of Brand24, a tool designed to make digital listening accessible to companies of all sizes.

Who are some of the biggest customers of your product?

Brand24's answer

4000+ brands of all sizes, including: Ikea, Intel, Vichy, Samsung, Carlsberg, Intel.

User comments

Share your experience with using Brand24 and Upwork. For example, how are they different and which one is better?
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Reviews

These are some of the external sources and on-site user reviews we've used to compare Brand24 and Upwork

Brand24 Reviews

Tekpon Announces the Top Social Media Management Tools for Businesses
Brand24 is a free online monitoring solution used by thousands of brands to identify and analyze social media mentions and online conversations related to their brands, competitors, and products. This powerful tool provides brands with an excellent, easy-to-use, and affordable solution to monitor crucial online conversations. With Brand24, brands can manage their online...
Source: press.tekpon.com
Awario alternatives: Brand24
Brand24 monitors more sources, serves more purposes, it offers more analysis and reporting features. It has great reviews and definitely a long-standing reputation. Brand24’s design is user-friendly and all of that for just a couple of dollars higher price. That’s why, if you are looking for Awario alternatives, you can check Brand24 out without hesitation.
Source: brand24.com
Best Customer Analytics Tools and Software in 2021
Next is Brand24, an online reputation management tool that lets you monitor your business online in real-time. Track your brand across social media, blogs, news, podcasts, forums, videos, and more, and keep an eye out on everything that’s happening around your brand. Brand24 helps users understand their customers better by giving them insights into what they are talking about.
Source: blog.bit.ai
10 Affordable News Monitoring Tools to Keep You in the Know
Good food, road cycling and outdoor adventures are just some of the things that excite me in life. There's also Brand24, digital marketing and advertising -- some day I'd love to try the last one. Loving English language and literature since a kid.
Source: brand24.com
22 PR Tools for Monitoring & Managing Media Relations in 2020
Brand24 lets you track social mentions and sentiment online to better understand how a brand is being talked about and perceived online. You can share alerts with other team members for one-on-one follow-ups, and the tool allows you to monitor the sentiment and mentions of competitors for a more realistic view of how the brand matches up.
Source: blog.hubspot.com

Upwork Reviews

  1. Upwork is unmatched

    Although this app, sometimes gets me to my worst... I think it's only fair to call them the best work from home site.

Upwork Competitors Breakdown: 14 Sites Like Upwork for Businesses & Freelancers
✅ Upwork’s strengths, weaknesses, and issues;✅ What do websites like Upwork offer to compete against it (for example, Upwork time tracking);✅ Which Upwork competitors to turn to with your specific needs.
Source: everhour.com
The 10 Best Alternatives to Upwork
With its emphasis on quality, easy collaboration, and specialized talent, Twine provides an alternative to Upwork for businesses looking for expert freelancers for any size project. Thanks to its free job posts, Twine can be a more cost-effective choice compared to Upwork. Businesses can access quality freelancing services without the lofty price tag. It has some...
Source: www.twine.net
UPWORK ALTERNATIVES: THE 10 BEST PLATFORMS FOR FINDING FREELANCERS
According to Megan Overholt, who made over $600,000 on the platform, taking your client off-platform early without paying the conversion fee (roughly 12% of the freelancer’s estimated annual earnings on Upwork) can result in a permanent suspension of your Upwork account. While this fee provides access to various features and services, it can eat into your overall income and...
Source: medium.com
Top Sites Like Fiverr – The Best Alternatives For Freelancers in 2022
Another excellent justification for using Upwork is safety. Regardless of the nature of your contract, Upwork ensures that you receive precisely what you paid for. Upwork records random images of your hire’s screen while working on hourly assignments to help you keep tabs on their progress.
Source: digitalconqurer.com
The best freelance websites: Find jobs and remote work
Upwork is great for jobs both domestic and international. You can make a free profile to advertise your skills, and then you can either wait for jobs to find you, or you can take a more proactive stance to find and apply to jobs yourself. Upwork uses a currency called Connects that allows you to apply to jobs. Connects are refreshed on a monthly basis, and up to 200 can roll...
Source: www.zdnet.com

Social recommendations and mentions

Based on our record, Upwork seems to be more popular. It has been mentiond 330 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Brand24 mentions (0)

We have not tracked any mentions of Brand24 yet. Tracking of Brand24 recommendations started around Mar 2021.

Upwork mentions (330)

  • I was an actual shill for 9 months, AMA
    If you are learning web development, goto upwork.com and start doing projects. Your old projects & code is a lot more valuable than some references from a company. Source: 7 months ago
  • Insulin pens are driving me bonkers
    I just wanted to say, for anyone reading this far: this is the sort of thing you can hire a programmer to whip up for you to carry around on your phone. u/dark_rug just up and did it, but for anybody else finding themselves with a little spreadsheet to do calculations that they want to work on their phone or in the browser, you can go to a service like upwork.com and put out a request for bids from contract... Source: 7 months ago
  • Freelancing as a Civil Engineer!
    Hello, I'm in need of some extra money for the holidays, and looking to find freelance work. I'm a PE licensed in NC & SC. I haven't had much luck with upwork.com. I've submitted proposals to the few jobs posted in NC/SC but haven't had a proposal accepted. Source: 7 months ago
  • Almost got scammed AGAIN within 2 weeks of first scam
    DO NOT take job offers from Justin Hill on upwork.com, he is not real. Source: 7 months ago
  • Remodel App?
    I recommend upwork.com. Load your project, people from around the bid on it. I have had great experience every time I use it. Source: about 1 year ago
View more

What are some alternatives?

When comparing Brand24 and Upwork, you can also consider the following products

mention - Media monitoring made easy with Mention. Create alerts on your name, brand, competitors and be informed in real-time of any mention on the web and social networks

Freelancer.com - Search for jobs related to Www freelancer com homepage or hire on the world's largest freelancing marketplace with 12m+ jobs. It's free to sign up and bid on jobs.

SproutSocial - Sprout Social is a social media management tool created to help businesses find new customers & grow their social media presence. Try it for free.

Fiverr - One marketplace, millions of professional services.

BrandWatch - The best social monitoring tool

Toptal - Hire the Top 3% of Freelance Talent®. Toptal is an exclusive network of the top freelance software developers, designers, finance experts, product managers, and project managers in the world.

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