Braze VS Notifly

Compare Braze VS Notifly and see what are their differences

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Braze

Braze is an engagement platform that empowers growth by helping marketing teams to build customer loyalty through mobile, omni channel customer experiences.

Notifly

Localized messaging marketing solution for SMBs

Landing page //
2023-10-14

Image date //
2024-04-28

Notifly is a CRM marketing platform designed specifically for small to medium-sized businesses, enabling them to engage customers more effectively through a range of communication channels. Our solution integrates seamlessly with various messaging services like email, SMS, and popular regional apps such as KakaoTalk, Line and WhatsApp, depending on the market.

What sets Notifly apart is its ease of use and localization capabilities, which allow businesses to tailor their communication strategies to the cultural and linguistic preferences of their customer base. This is particularly valuable in regions where localized communication significantly impacts customer engagement and loyalty.

Braze

Website: braze.com
Pricing URL: -
$ Details: -
Release Date: 2011 January
Startup details
Country: United States
State: New York
City: New York
Founder(s): Bill Magnuson
Employees: 500 - 999

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Notifly

Website: notifly.tech
Pricing URL: Official Notifly Pricing
$ Details: paid Free Trial
Release Date: 2023 July

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Braze features and specs

Comprehensive User Engagement
Braze offers a wide range of tools for user engagement, including in-app messaging, push notifications, emails, and more. This allows brands to maintain consistent and timely communication with users across different channels.
Advanced Personalization
With its robust data analytics and segmentation capabilities, Braze allows for highly personalized marketing campaigns. This includes custom user journeys, targeted messaging, and dynamic content tailored to individual user behaviors and preferences.
Seamless Integrations
Braze supports seamless integration with a variety of third-party services and platforms, including data warehouses, CRM systems, and marketing tools. This allows for a more cohesive and comprehensive marketing strategy.
Real-Time Data Processing
Braze is capable of processing data in real-time, which is crucial for making timely decisions and responding quickly to user behavior and trends. This improves the relevancy of marketing efforts.
User-Friendly Interface
The platform boasts an intuitive and user-friendly interface. This simplifies the process of creating, managing, and analyzing marketing campaigns, making it accessible even to those without advanced technical skills.

Possible disadvantages of Braze

Cost
Braze can be expensive, especially for small businesses or startups. The pricing model is typically based on the number of users, which can escalate costs as the user base grows.
Complexity
While the platform is powerful, it can also be complex. New users might face a steep learning curve, and getting the most out of the platform might require a significant investment in training and onboarding.
Limited Customization in Some Areas
Although Braze offers numerous features, there might be limitations in customization for specific needs or unique use cases. This could be a drawback for companies with very specific requirements.
Dependency on Third-Party Integrations
While the support for integrations is a strength, it can also be a weakness. Reliance on third-party tools can create dependencies, which might be problematic if those services face issues or if there are compatibility problems.
Data Privacy Concerns
Handling large volumes of user data comes with inherent privacy risks. Companies using Braze must ensure they comply with data protection regulations and implement robust security measures to protect user information.

Notifly features and specs

No features have been listed yet.

Braze videos

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Braze - Fast and Simple Analytics with Snowflake and Looker

Notifly videos

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Category Popularity

0-100% (relative to Braze and Notifly)

Braze

Notifly

Mobile Push Messaging

86 86%

Mobile Push Messaging

14% 14

Web Push Notifications

85 85%

Web Push Notifications

15% 15

Push Notifications

100 100%

Push Notifications

0% 0

CRM Software

0 0%

CRM Software

100% 100

Questions and Answers

As answered by people managing Braze and Notifly.

What makes your product unique?

Notifly's answer:

Notifly stands out due to its seamless integration capabilities that consolidate multiple messaging platforms including KakaoTalk, SMS, push notifications, and email all in one tool. This integration allows for sophisticated data-driven personalization, providing real-time, tailored communications that significantly enhance customer engagement. Its user-friendly interface and dedicated support make it particularly appealing to small and medium-sized businesses looking to boost their marketing efforts efficiently.

Why should a person choose your product over its competitors?

Notifly's answer:

Individuals and businesses should choose Notifly over competitors for its superior customization options and ease of use. Notifly offers a unique feature set that includes advanced segmentation tools and analytics, enabling users to send highly targeted messages based on real-time user data and behaviors. Additionally, Notifly's pricing model is designed to accommodate the growing needs of businesses, making it a scalable choice that provides value for money as your business expands.

How would you describe your primary audience?

Notifly's answer:

Notifly's primary audience includes small to medium-sized businesses (SMBs) across various sectors such as retail, e-commerce, and services. These businesses often lack the extensive resources of larger corporations but require powerful marketing tools to enhance their customer relations and increase their market share. Notifly also appeals to marketing professionals, CTOs, app developers, and product managers who are looking for an intuitive and effective communication tool to engage their customers.

What's the story behind your product?

Notifly's answer:

Notifly was founded with the vision of simplifying complex marketing communications for small to medium-sized businesses.

Who are some of the biggest customers of your product?

Notifly's answer:

SK Rent a Car
Creatrip
LittleBeat
Teuida
Zwilling
Miracle Night

User comments

Share your experience with using Braze and Notifly. For example, how are they different and which one is better?

Social recommendations and mentions

Based on our record, Braze seems to be more popular. It has been mentiond 1 time since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Braze mentions (1)

Scaling Ruby on Rails with Fastly at Braze
Braze is a service that powers "customer-centric interactions between consumers and brands in real-time" with a "data-driven cross-channel solution." Braze has customers like Burger King, DraftKings, HBO Max, Mercari, NASCAR, Overstock, U.S. Soccer and others. Source: over 2 years ago

Notifly mentions (0)

We have not tracked any mentions of Notifly yet. Tracking of Notifly recommendations started around Feb 2023.

What are some alternatives?

When comparing Braze and Notifly, you can also consider the following products

OneSignal - Customer engagement platform used by over 1 million developers and marketers; the fastest and most reliable way to send mobile and web push notifications, in-app messages, emails, and SMS.

Ocamba - An all-in-one marketing solution designed to help you increase your revenue with push notifications, web & mobile analytics, and ad exchange technology.

Breshna - Breshna empowers users to create their own educational, marketing and training video games with no-code & at lightning speed.

Airship - Mobile marketing solutions across all major mobile platforms.

Truepush - Unleash limitless possibilities with Truepush and save up to $600 monthly. Free up to 10K Subscribers on all features.

MailMoo.io - Record one video. MailMoo personalizes it to thousands of leads.