Software Alternatives, Accelerators & Startups

DirectTrack VS Marketo

Compare DirectTrack VS Marketo and see what are their differences

DirectTrack logo DirectTrack

DirectTrack is the world’s most powerful, accurate, scalable and feature-rich affiliate marketing software and tracking platform. Contact us to schedule a demo.

Marketo logo Marketo

Marketo's powerful marketing automation software helps marketers master the art & science of digital marketing to engage customers and prospects.
Not present

  www.directtrack.comSoftware by Digital River

  • Marketo Landing page
    Landing page //
    2023-07-17

DirectTrack videos

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Marketo videos

HubSpot vs Marketo (BEST) 🏆 HubSpot vs Marketo Pricing 👍

More videos:

  • Demo - Marketo Marketing Automation Demo Video
  • Review - Hubspot vs. Marketo: Marketing Automation Comparison

Category Popularity

0-100% (relative to DirectTrack and Marketo)
Affiliate Marketing
100 100%
0% 0
Email Marketing
0 0%
100% 100
Marketing Platform
100 100%
0% 0
Marketing Automation
0 0%
100% 100

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare DirectTrack and Marketo

DirectTrack Reviews

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Marketo Reviews

The 36 Best Marketing Automation Tools to Use in 2020
Marketo provides a comprehensive marketing suite with email marketing, landing page builder, leads management, segmentation, funnel and lead tracking, analytics, and a whole lot more. Contrary to HubSpot, Marketo doesn’t provide in-house CRM.
Source: encharge.io
The 11 Best Marketing Automation Software Tools in 2020
Marketo has been around for a while, and was recently acquired by Adobe and incorporated into their enterprise marketing cloud.
The Best Email Marketing, Sales Prospecting, and Email Automation Software
Adobe just acquired Marketo for over $4 billion. It’s not that surprising, as it was one of the first marketing automation tools out there. In function, it’s quite similar to Salesforce Marketing Cloud and HubSpot.
Five Automation Tools to Make B2B Marketing Easy
Marketo: Marketo focuses on web analytics, account-based marketing, and analytics. Marketo provides for customized solutions based on each sector that relates to hospitality, healthcare, technology, manufacturing, media and financial services.
8 HubSpot Alternatives for Marketing Automation
Risking backlash for redundancy and/or self-promotion, I invite you to compare Venntive to any and all alternatives cited in this thread. We are competitive with Marketo, Pardot, and Eloqua, yet a fraction of the cost. That’s just the markting automation.

What are some alternatives?

When comparing DirectTrack and Marketo, you can also consider the following products

TrackingDesk - Conversion Tracking & Attribution platform for performance marketers.

HubSpot - Grow Better With HubSpot: Software that's powerful, not overpowering. Seamlessly connect your data, teams, and customers on one CRM platform that grows with your business.

LeadDyno - Lead Dyno - Affiliate Tracking Software

ActiveCampaign - Integrated email marketing, marketing automation, and small business CRM. Send beautiful newsletters, setup behavioral based automations, and benefit from sales automation.

W4 - W4 sets and adheres to the best practices in affiliate media distribution, and scores high marks through campaign optimization, quality affiliates and transparency.

Pardot - Salesforce B2B marketing automation