Software Alternatives, Accelerators & Startups

Google Marketing Platform VS LiveAgent

Compare Google Marketing Platform VS LiveAgent and see what are their differences

Google Marketing Platform logo Google Marketing Platform

Google's unified and improved marketing and analytics tools.

LiveAgent logo LiveAgent

LiveAgent is a fully-featured web-based live chat and help desk software. It harnesses the power of a universal inbox, real-time live chat, built-in call center, and a robust customer service portal. Start your free 1 month trial today!
  • Google Marketing Platform Landing page
    Landing page //
    2021-09-26
  • LiveAgent Landing page
    Landing page //
    2023-10-12

LiveAgent is a fully-featured omnichannel help desk software that offers an all-in-one help desk solution for businesses of all sizes and types. LiveAgent's core strength is the ability to integrate multiple communication channels such as email, live chat, phone support, social media but also rarely integrated channels like WhatsApp, Instagram and Viber.

LiveAgent boasts the fastest live chat widget on the market and over 180+ additional features, including ticketing, automation, tags, a customer portal and more. LiveAgent's pricing plans are smart - they enable you to pay for only what you use. Save money and time with LiveAgent.

LiveAgent is used by over 15,000 businesses worldwide including Forbes, Yamaha, eSky and Huawei. It has served over 150M end-users worldwide. Join them in providing world-class customer service. Start your free 30-day trial now, no contracts or credit card required.

Google Marketing Platform features and specs

No features have been listed yet.

LiveAgent features and specs

  • Ticket management: Yes
  • Live Chat & In-App-Messaging: Yes
  • Email notifications: Yes
  • Email Templates: Yes
  • Emailing: Yes
  • Live Chat Support: Yes
  • Call Forward: Yes
  • Call Transfer: Yes
  • Call Analytics and Reporting: Yes
  • Attachment viewer: Yes
  • Spam filter: Yes
  • Help desk & requests management: Yes
  • Reports: Yes
  • Reporting: Yes
  • Reports & analytics: Yes
  • Knowledge Base: Yes
  • Knowledge Management: Yes
  • Customer Service: Yes
  • Customer Support: Yes
  • Customer Feedback Widget: Yes
  • Customer Management: Yes
  • Mobile Apps: Yes
  • White Labeling: Yes
  • Chat: Yes
  • Chat Support: Yes
  • Gamification: Yes
  • Social Media Integrations: Yes
  • Time Tracking: Yes
  • Email Management: Yes
  • IVR: Yes

Google Marketing Platform videos

Webinar: Get to Know All Products Available in the Google Marketing Platform

More videos:

  • Tutorial - Google Optimize Tutorial 2020 - Conversion Rate Optimization Tests
  • Tutorial - How to Use Google Surveys to Get Consumer Insights
  • Tutorial - How To Earn Money From Google Opinion Rewards 2020 | Earn Money From Google Surveys 2020
  • Review - Google Optimize Review | Flaunt Digital
  • Tutorial - Google Optimize Tutorial: How to Get Started Quickly

LiveAgent videos

LiveAgent Review - Unitied Inbox, Ticket Desk, Phone System, Live Chat, Video Chat & More

More videos:

  • Tutorial - LiveAgent Review & Tutorial (Including Twilio Setup) [AppSumo 2019]
  • Review - LiveAgent Review on AppSumo
  • Demo - Product Tour

Category Popularity

0-100% (relative to Google Marketing Platform and LiveAgent)
Surveys
100 100%
0% 0
Customer Support
0 0%
100% 100
Forms And Surveys
100 100%
0% 0
Help Desk
0 0%
100% 100

Questions and Answers

As answered by people managing Google Marketing Platform and LiveAgent.

What makes your product unique?

LiveAgent's answer:

LiveAgent stands out with its ultra-fast performance, robust ticketing system, and user-friendly interface. It is a scalable solution equipped with over 180+ features and 200+ integrations, capable of growing as your customer service needs expand.

Why should a person choose your product over its competitors?

LiveAgent's answer:

LiveAgent offers 24/7 availability, an exceptional 20-second average response time, and extraordinary usability. Suitable for any type of business, its unbeatable value for money makes it a top choice for reliable and efficient customer service.

How would you describe your primary audience?

LiveAgent's answer:

Our primary audience consists of businesses of all sizes seeking to enhance their customer service experience. This includes startups, SMEs, and large corporations across various industries.

What's the story behind your product?

LiveAgent's answer:

Born out of the need for better customer interactions, LiveAgent was founded in 2004. Driven by the philosophy 'to treat customers as people, not tickets,' we've grown into a leading customer service solution.

Which are the primary technologies used for building your product?

LiveAgent's answer:

As a cloud-based solution, LiveAgent employs cutting-edge technologies to ensure a fast, secure, and reliable customer service platform. Our intricate infrastructure guarantees optimal functionality and high performance at all times.

Who are some of the biggest customers of your product?

LiveAgent's answer:

Renowned brands like Huawei, Yamaha, BMW, and Oxford University are proud users of LiveAgent, trusting us for world-class customer service.

User comments

Share your experience with using Google Marketing Platform and LiveAgent. For example, how are they different and which one is better?
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Reviews

These are some of the external sources and on-site user reviews we've used to compare Google Marketing Platform and LiveAgent

Google Marketing Platform Reviews

Top 10 CRO Tools to Boost Conversions for Free in 2023
Looking for a free testing tool to optimize your conversion? Well, this testing software can integrate with Google Analytics and Google AdWords. Google Optimize comes with 3 main features, including A/B testing, split testing, and multivariate testing (MVT). Using this conversion rate optimization software enables you to measure the performance of your webpage.
Source: aigrow.me
15 Best A/B Testing Tools And Software (2021 List)
Google Optimize is a free A/B testing tool for folks looking to measure site experience and engagement on their website. You might be using Google Analytics on your website, why not integrate Google Optimize with it? All you need to add a single line of code to your existing analytics implementation. That’s it.
3 free tools for Product Managers to improve product adoption
Google Optimize allows you to experiment with a user journey and run A/B tests. You can define your goals, generate variants of your product’s frontend and roll them out independently. The integration with Google Analytics give you an overview on which variant performs best.
Source: medium.com
18 Top A/B Testing Tools Reviewed by CRO Experts
Google Optimize is a completely free A/B and multivariate testing enterprise testing tool. With a visual editor, code editor, and native integration with Google Analytics it is the best tool for companies that are just starting with testing. Many nice-to-have features are still missing, like an image upload feature, but Google continues to roll out enhancements every week....

LiveAgent Reviews

  1. Great Helpdesk solution

    Helped us to manage customer communications from one place. Easy to use and learn.

    🏁 Competitors: Zendesk, Freshdesk
    👍 Pros:    Easy to use|Easy integration|Automation and custom functions
    👎 Cons:    Nothing, so far

10 Best Freshdesk Alternatives for Businesses in 2024
LiveAgent is an excellent choice for live chat support. It provides best features that increases customer support online.
Top 11 Freshdesk Alternatives for 2024 (Ranked & Rated)
If chat widgets are your most wanted feature, LiveAgent is the live chat specialist. If you want more than a live chat bubble, LiveAgent’s comparable plans offer familiar features.
Top 13 Freshdesk alternatives and competitors for 2024
LiveAgent is a help desk solution with customer communication and organizational tools, like live chat and a ticket management system. LiveAgent includes a multichannel interface with access to voice, chat, social media, SMS, and email support. Its ticketing system can automatically distribute tickets to agents based on predefined rules.
Source: www.zendesk.com
The 19 Best Call Center Software (& Features You Need) in 2022
LiveAgent's call center solution is built directly into their multi-channel help desk, so you can help customers over any channel you choose. One of the only tools on the list not to charge a per-minute usage fee, LiveAgent can be a cost-effective solution for small and medium-sized businesses that rely on phone support.
10 Best Call Center Software (December 2022)
LiveAgent offers a free forever plan, which makes it an ideal choice for solopreneurs who want to provide support on a budget. As with most free plans, LiveAgent’s free option is limited, but you do get most omnichannel support for your call center, including voice, email, live chat, contact forms and a customer portal.
Source: www.forbes.com

Social recommendations and mentions

Based on our record, Google Marketing Platform seems to be more popular. It has been mentiond 2 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Google Marketing Platform mentions (2)

  • 6 Ways to Optimize Your Website for Better Conversion Rate
    Google Optimize: This tool assists you in getting a rich solution through A/B testing, website testing & personalization tools for small businesses to help create engaging customer experiences. - Source: dev.to / over 1 year ago
  • Google is deprecating Google Surveys
    That's something else. It's (it was) a marketing product. > Google Surveys is a market research tool that allows you to easily create online surveys in order to make more informed business decisions. Users complete survey questions in order to access high quality content around the web, See https://marketingplatform.google.com/about/surveys/. - Source: Hacker News / almost 2 years ago
  • This person just posted an ad that asked them about DLC they planned on buying. Mario Party Superstars was listed with three other games on the Switch that already have DLC. Is this a good sign that we are getting Mario Party Superstars DLC?
    I had assume it was Google itself because I hadn't heard of surveys being part of the AdWords program, but a quick google search showed I was wrong about that. However, I stand by my assessment that the inconsistency between the answers indicate it was an "AI Generated" question. (One option is a named DLC, another is a generic " DLC" answer, and the other two are just the base games' names). Source: over 2 years ago
  • Ad management platform
    But an obvious choice at your level of ad spend would be Google Marketing Platform which covers a wide range of channels: https://marketingplatform.google.com/about/. Source: over 2 years ago
  • Using Randomized, Representative Surveying Data to Model $GME Ownership Among the U.S. Adult Population
    More about Google Consumer Surveying: https://marketingplatform.google.com/about/surveys/. Source: about 3 years ago

LiveAgent mentions (0)

We have not tracked any mentions of LiveAgent yet. Tracking of LiveAgent recommendations started around Mar 2021.

What are some alternatives?

When comparing Google Marketing Platform and LiveAgent, you can also consider the following products

Survey Monkey - Create and publish online surveys in minutes, and view results graphically and in real time. SurveyMonkey provides free online questionnaire and survey software.

Freshdesk - Freshdesk is a cloud-based customer support software that lets you support customers through traditional channels like phone and email, social channels like Facebook and Twitter, and your own branded community

Google Forms - Simple web forms from Google.

Zendesk - Zendesk is a beautiful, lightweight help-desk solution.

Qualtrics - Qualtrics is the most trusted research platform, helping brands make crucial business decisions. From surveys to insights to action.

Intercom - Intercom is a customer relationship management and messaging tool for web businesses. Build relationships with users to create loyal customers.