Software Alternatives, Accelerators & Startups

Google Marketing Platform VS PrestaShop

Compare Google Marketing Platform VS PrestaShop and see what are their differences

Google Marketing Platform logo Google Marketing Platform

Google's unified and improved marketing and analytics tools.

PrestaShop logo PrestaShop

Create your online store with PrestaShop's free shopping cart software. Build an ecommerce website for free and start selling online with hundreds of powerful features.
  • Google Marketing Platform Landing page
    Landing page //
    2021-09-26
  • PrestaShop Landing page
    Landing page //
    2023-07-11

PrestaShop

Release Date
2007 January
Startup details
Country
France
City
Paris
Founder(s)
Bruno Leveque
Employees
100 - 249

Google Marketing Platform videos

Webinar: Get to Know All Products Available in the Google Marketing Platform

More videos:

  • Tutorial - Google Optimize Tutorial 2020 - Conversion Rate Optimization Tests
  • Tutorial - How to Use Google Surveys to Get Consumer Insights
  • Tutorial - How To Earn Money From Google Opinion Rewards 2020 | Earn Money From Google Surveys 2020
  • Review - Google Optimize Review | Flaunt Digital
  • Tutorial - Google Optimize Tutorial: How to Get Started Quickly

PrestaShop videos

Why Is PrestaShop Platform the Best Choice for e-Commerce Websites?

More videos:

  • Review - WooCommerce vs Prestashop vs Shopify vs Wix vs Amazon vs eBay vs Etsy vs AliExpress in 2019
  • Review - Magento vs PrestaShop: What eCommerce CMS is The Best For Your Store?

Category Popularity

0-100% (relative to Google Marketing Platform and PrestaShop)
Surveys
100 100%
0% 0
eCommerce
0 0%
100% 100
Forms And Surveys
100 100%
0% 0
eCommerce Platform
0 0%
100% 100

User comments

Share your experience with using Google Marketing Platform and PrestaShop. For example, how are they different and which one is better?
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Reviews

These are some of the external sources and on-site user reviews we've used to compare Google Marketing Platform and PrestaShop

Google Marketing Platform Reviews

Top 10 CRO Tools to Boost Conversions for Free in 2023
Looking for a free testing tool to optimize your conversion? Well, this testing software can integrate with Google Analytics and Google AdWords. Google Optimize comes with 3 main features, including A/B testing, split testing, and multivariate testing (MVT). Using this conversion rate optimization software enables you to measure the performance of your webpage.
Source: aigrow.me
15 Best A/B Testing Tools And Software (2021 List)
Google Optimize is a free A/B testing tool for folks looking to measure site experience and engagement on their website. You might be using Google Analytics on your website, why not integrate Google Optimize with it? All you need to add a single line of code to your existing analytics implementation. That’s it.
3 free tools for Product Managers to improve product adoption
Google Optimize allows you to experiment with a user journey and run A/B tests. You can define your goals, generate variants of your product’s frontend and roll them out independently. The integration with Google Analytics give you an overview on which variant performs best.
Source: medium.com
18 Top A/B Testing Tools Reviewed by CRO Experts
Google Optimize is a completely free A/B and multivariate testing enterprise testing tool. With a visual editor, code editor, and native integration with Google Analytics it is the best tool for companies that are just starting with testing. Many nice-to-have features are still missing, like an image upload feature, but Google continues to roll out enhancements every week....

PrestaShop Reviews

10 Best Shopify Alternatives in 2022
PrestaShop has many features that Shopify doesn't, such as custom themes and extensions. Plus, it supports multiple payment gateways including Paypal Express Checkout (PE), Stripe and GoCardless (GC).
Source: qpe.co.in
LemonStand Closed: Which Are The Best Alternatives For Ecommerce?
However, there is a downside to its price: you will have to do all of the heavy lifting required to get your store online, from setting up your hosting, installing the software onto your web server, and designing and building your store’s front end. However, if time and effort are more abundant resources for you than money, PrestaShop is worth your consideration.
Source: digital.com
Shopify Alternatives – When the Ecommerce Number One Isn’t the Right One
Founded in France in 2007, you’re probably more likely to have heard of PrestaShop if you’re based in Europe. They are pretty popular in Italy and Spain, where more than 250000 stores rely on its PHP-based open source platform.
Magento Alternatives: The Complete List For 2019
Design:The official marketplace lists 2100+ responsive PrestaShop themes within the price range €59,99 – 119,99. Besides, you may find a free Prestashop theme on Themeforest
Source: www.x-cart.com
Top 10 Shopify Alternatives: Best Solutions Reviewed (March 2018)
PrestaShop is one of the most attractive alternatives to Shopify available on the market today, because it’s totally free too use. There aren’t any pricing plans to worry about. Instead, you get powerful ecommerce features for free. However, you still need to pay for things like hosting and security on your own. As an open source product, PrestaShop doesn’t handle any of the...

Social recommendations and mentions

PrestaShop might be a bit more popular than Google Marketing Platform. We know about 2 links to it since March 2021 and only 2 links to Google Marketing Platform. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Google Marketing Platform mentions (2)

  • 6 Ways to Optimize Your Website for Better Conversion Rate
    Google Optimize: This tool assists you in getting a rich solution through A/B testing, website testing & personalization tools for small businesses to help create engaging customer experiences. - Source: dev.to / over 1 year ago
  • Google is deprecating Google Surveys
    That's something else. It's (it was) a marketing product. > Google Surveys is a market research tool that allows you to easily create online surveys in order to make more informed business decisions. Users complete survey questions in order to access high quality content around the web, See https://marketingplatform.google.com/about/surveys/. - Source: Hacker News / almost 2 years ago
  • This person just posted an ad that asked them about DLC they planned on buying. Mario Party Superstars was listed with three other games on the Switch that already have DLC. Is this a good sign that we are getting Mario Party Superstars DLC?
    I had assume it was Google itself because I hadn't heard of surveys being part of the AdWords program, but a quick google search showed I was wrong about that. However, I stand by my assessment that the inconsistency between the answers indicate it was an "AI Generated" question. (One option is a named DLC, another is a generic " DLC" answer, and the other two are just the base games' names). Source: over 2 years ago
  • Ad management platform
    But an obvious choice at your level of ad spend would be Google Marketing Platform which covers a wide range of channels: https://marketingplatform.google.com/about/. Source: over 2 years ago
  • Using Randomized, Representative Surveying Data to Model $GME Ownership Among the U.S. Adult Population
    More about Google Consumer Surveying: https://marketingplatform.google.com/about/surveys/. Source: about 3 years ago

PrestaShop mentions (2)

  • Ask HN: Is there an e-commerce platform that doesn't suck?
    Have you heard of / tried “prestashop”[1]? I deployed it once for an acquaintance (my domain of expertise is not in e-commerce at all) and was pleasantly surprised by how feature-full, flexible and easy to use (for the store manager) [1] https://prestashop.com/. - Source: Hacker News / about 1 year ago
  • E-commerce site suggestions for 5-10 products.
    Maybe open source solutions like https://www.opencart.com/ or https://prestashop.com/ ? Source: about 1 year ago

What are some alternatives?

When comparing Google Marketing Platform and PrestaShop, you can also consider the following products

Survey Monkey - Create and publish online surveys in minutes, and view results graphically and in real time. SurveyMonkey provides free online questionnaire and survey software.

WooCommerce - A freely available eCommerce plugin that enables shop facilities on your WordPress website. Functionality enabling extensions & beautiful themes available.

Google Forms - Simple web forms from Google.

Shopify - Shopify is a powerful ecommerce platform that includes everything you need to create an online store and sell online. Try it free for 14 days.

Qualtrics - Qualtrics is the most trusted research platform, helping brands make crucial business decisions. From surveys to insights to action.

Magento - Magento is the eCommerce software and platform trusted by the world's leading brands. Grow your online business with Magento.