Software Alternatives, Accelerators & Startups

Google Marketing Platform VS Qonversion

Compare Google Marketing Platform VS Qonversion and see what are their differences

Google Marketing Platform logo Google Marketing Platform

Google's unified and improved marketing and analytics tools.

Qonversion logo Qonversion

The subscription data platform for mobile-first companies
  • Google Marketing Platform Landing page
    Landing page //
    2021-09-26
  • Qonversion Landing page
    Landing page //
    2022-09-19

Cross-platform subscription infrastructure, revenue analytics, engagement automation, and integrations all in one place to help you grow your app faster.

Qonversion allows fast in-app subscription implementation. It provides the back-end infrastructure to validate user receipts and manage cross-platform user access to paid content on your app, so you do not need to build your own server.

Qonversion also provides comprehensive subscription analytics and out-of-the-box integrations with the leading marketing, attribution, and product analytics platforms.

Qonversion

$ Details
freemium
Platforms
iOS Android Web REST API Objective-C Swift Java Browser Mac OSX Cross Platform Cloud Facebook React Native
Release Date
2019 August

Google Marketing Platform features and specs

No features have been listed yet.

Qonversion features and specs

  • SDKs: iOS, Android, Flutter, React-Native, Unity, Cordova
  • Automation: Automate your workflow with subscription and purchase events.
  • Cross-platform: Subscription infrastructure to manage your in-app purchases in one place.
  • Integrations: Facebook Ads, Amplitude, Mixpanel, AppsFlyer, Branch, Adjust, OneSignal, MailChimp, Braze
  • Analytics and Reporting: See what subscriptions drive the most revenue for your app.

Google Marketing Platform videos

Webinar: Get to Know All Products Available in the Google Marketing Platform

More videos:

  • Tutorial - Google Optimize Tutorial 2020 - Conversion Rate Optimization Tests
  • Tutorial - How to Use Google Surveys to Get Consumer Insights
  • Tutorial - How To Earn Money From Google Opinion Rewards 2020 | Earn Money From Google Surveys 2020
  • Review - Google Optimize Review | Flaunt Digital
  • Tutorial - Google Optimize Tutorial: How to Get Started Quickly

Qonversion videos

In App Monetization and In-App Subscription with Qonversion

More videos:

  • Tutorial - Implement iOS In-App Purchases & Subscriptions with Qonversion (Xcode 12, 2021, Swift 5)

Category Popularity

0-100% (relative to Google Marketing Platform and Qonversion)
Surveys
100 100%
0% 0
SaaS
0 0%
100% 100
Forms And Surveys
100 100%
0% 0
Subscriptions
0 0%
100% 100

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Google Marketing Platform and Qonversion

Google Marketing Platform Reviews

Top 10 CRO Tools to Boost Conversions for Free in 2023
Looking for a free testing tool to optimize your conversion? Well, this testing software can integrate with Google Analytics and Google AdWords. Google Optimize comes with 3 main features, including A/B testing, split testing, and multivariate testing (MVT). Using this conversion rate optimization software enables you to measure the performance of your webpage.
Source: aigrow.me
15 Best A/B Testing Tools And Software (2021 List)
Google Optimize is a free A/B testing tool for folks looking to measure site experience and engagement on their website. You might be using Google Analytics on your website, why not integrate Google Optimize with it? All you need to add a single line of code to your existing analytics implementation. That’s it.
3 free tools for Product Managers to improve product adoption
Google Optimize allows you to experiment with a user journey and run A/B tests. You can define your goals, generate variants of your product’s frontend and roll them out independently. The integration with Google Analytics give you an overview on which variant performs best.
Source: medium.com
18 Top A/B Testing Tools Reviewed by CRO Experts
Google Optimize is a completely free A/B and multivariate testing enterprise testing tool. With a visual editor, code editor, and native integration with Google Analytics it is the best tool for companies that are just starting with testing. Many nice-to-have features are still missing, like an image upload feature, but Google continues to roll out enhancements every week....

Qonversion Reviews

We have no reviews of Qonversion yet.
Be the first one to post

Social recommendations and mentions

Based on our record, Qonversion should be more popular than Google Marketing Platform. It has been mentiond 5 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Google Marketing Platform mentions (2)

  • 6 Ways to Optimize Your Website for Better Conversion Rate
    Google Optimize: This tool assists you in getting a rich solution through A/B testing, website testing & personalization tools for small businesses to help create engaging customer experiences. - Source: dev.to / over 1 year ago
  • Google is deprecating Google Surveys
    That's something else. It's (it was) a marketing product. > Google Surveys is a market research tool that allows you to easily create online surveys in order to make more informed business decisions. Users complete survey questions in order to access high quality content around the web, See https://marketingplatform.google.com/about/surveys/. - Source: Hacker News / almost 2 years ago
  • This person just posted an ad that asked them about DLC they planned on buying. Mario Party Superstars was listed with three other games on the Switch that already have DLC. Is this a good sign that we are getting Mario Party Superstars DLC?
    I had assume it was Google itself because I hadn't heard of surveys being part of the AdWords program, but a quick google search showed I was wrong about that. However, I stand by my assessment that the inconsistency between the answers indicate it was an "AI Generated" question. (One option is a named DLC, another is a generic " DLC" answer, and the other two are just the base games' names). Source: over 2 years ago
  • Ad management platform
    But an obvious choice at your level of ad spend would be Google Marketing Platform which covers a wide range of channels: https://marketingplatform.google.com/about/. Source: over 2 years ago
  • Using Randomized, Representative Surveying Data to Model $GME Ownership Among the U.S. Adult Population
    More about Google Consumer Surveying: https://marketingplatform.google.com/about/surveys/. Source: about 3 years ago

Qonversion mentions (5)

  • WWDC22 overview: how to integrate and migrate in-app purchases to App Store Server API
    If you still have any questions about the logic behind these updates, please feel free to reach out to us. Qonversion provides a complete cross-platform infrastructure that allows you to make and restore purchases, validate receipts, and provide your app with an accurate subscription status without the need to build your server. - Source: dev.to / about 2 years ago
  • What’s new with in-app purchases: WWDC 2022 overview
    We know a thing or two about in-app purchases as Qonversion provides a complete cross-platform infrastructure that allows you to create and restore purchases, validate receipts, and provide your app with an accurate subscription status without the need to build your server. So, If you’d like to learn more about it or have any questions, feel free to ping me in comments here. - Source: dev.to / about 2 years ago
  • The new App Transaction API, Enhancements to StoreKit 2 and other WWDC22 updates for in-app purchases
    Once you’ve implemented in-app purchases, don’t forget to use the analytics tools to measure how much revenue each of your products brings. Qonversion provides a complete infrastructure for in-app purchases and allows you to create and restore purchases, validate receipts, and provide your app with an accurate subscription status without a need to build your own server. If you’d like to learn more on how to set up... - Source: dev.to / about 2 years ago
  • The Ultimate Guide to Subscription Testing on Android
    We hope you successfully tested your subscriptions and didn’t find any bugs. But even if you did, it’s great news to find them before publishing your app. Implementation of subscriptions has never been easy and requires tremendous resources for developing access management logic — there are so many scenarios and use cases. Qonversion significantly simplifies this process by providing you with ready-to-go solutions... - Source: dev.to / about 2 years ago
  • Setting Up Consumable and Non-consumable In-App Purchases
    Before we get started with the creation of consumable and non-consumable purchases, make sure that you already have a Qonversion account and have created your project and register the app. - Source: dev.to / about 2 years ago

What are some alternatives?

When comparing Google Marketing Platform and Qonversion, you can also consider the following products

Survey Monkey - Create and publish online surveys in minutes, and view results graphically and in real time. SurveyMonkey provides free online questionnaire and survey software.

RevenueCat - In-app subscriptions made easy

Google Forms - Simple web forms from Google.

ChartMogul - Master your recurring revenue. Advanced subscription analytics with one-click.

Qualtrics - Qualtrics is the most trusted research platform, helping brands make crucial business decisions. From surveys to insights to action.

Adapty - Low-code price personalization for in-app subscriptions