Software Alternatives, Accelerators & Startups

Gusto VS ZoomInfo

Compare Gusto VS ZoomInfo and see what are their differences

Gusto logo Gusto

Gusto. Payroll, benefits and compliance in one integrated product. We're here to change how the world works, and put people first.

ZoomInfo logo ZoomInfo

ZoomInfo is a B2B database providing detailed business information on people and companies.
  • Gusto Landing page
    Landing page //
    2023-05-24
  • ZoomInfo Landing page
    Landing page //
    2023-03-19

Gusto videos

Gusto Payroll Review | Top 6 favorite features | $100 referral code

More videos:

  • Review - Gusto vs. QuickBooks Payroll
  • Tutorial - Gusto Payroll Review & Tutorial ($100 Amazon Bonus)
  • Review - Gusto Payment System: An Honest Review
  • Review - Gusto Payroll Software Review: An In-Depth Look At The Features
  • Review - What You MUST Know About Gusto Payroll
  • Review - Gusto Payroll Software Review - Why this is the BEST Payroll Software in 2023
  • Review - Gusto Payroll Software: The Ultimate Review

ZoomInfo videos

Is Zoominfo a Good Investment? (Zoominfo Review, Pricing, Options)

More videos:

  • Review - ZoomInfo Powered by DiscoverOrg Review: by Nancy Nardin of Smart Selling Tools

Category Popularity

0-100% (relative to Gusto and ZoomInfo)
HR
100 100%
0% 0
Lead Generation
0 0%
100% 100
HR Tools
100 100%
0% 0
Sales Tools
0 0%
100% 100

User comments

Share your experience with using Gusto and ZoomInfo. For example, how are they different and which one is better?
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Reviews

These are some of the external sources and on-site user reviews we've used to compare Gusto and ZoomInfo

Gusto Reviews

Top 8 Best Payroll Software For Accountants In 2022
Given its exceptional UX, flexibility, mobile access, customizable reports, and easy onboarding for new employees and contractors, Gusto is a good option for accountants working with smaller-sized teams. However, unfortunately, Gusto's core plan lacks time-tracking features, and it’s worth mentioning that some users have complained about its poor customer service. While...
Source: www.toksta.com
6 Best Payroll Software for Small Businesses (2022)
Note: We use Gusto at WPBeginner to manage payroll for remote team members across different states. We started using Gusto back when it was called ZenPayroll and have been loving it since then.
10 Best HR Software For Payroll In 2022
Gusto is an online HR platform that will appeal to both experienced and novice payroll administrators. The software has a simple layout, and it’s friendly toward users who are not tech-savvy. The onboarding process is easy, and the tool offers a rich library of helpful documents that should enable your team to use all of its functions in good time.
20 best accounting software tools
Considering that complying to government requirements is vital in accounting, Gusto Payroll also helps you automatically report all new hires to the government.
Source: clockify.me
BambooHR Review 2019: Pricing, Features, Alternatives
Gusto Core is limited to payroll processing and costs $39 per month, with $6 a month per employee. The Complete package, which includes much of the same functionality as BambooHR, costs the same base-level $39 a month with an additional $12 per employee instead of $6. Gusto also has a new option for contractor-only employers, who simply pay the $6/employee rate and no base...
Source: www.fundera.com

ZoomInfo Reviews

  1. Good, but Not the Best B2B Database

    As a B2B database, ZoomInfo certainly has a lot to offer. Its detailed business information on people and companies is impressive, and I've found it to be a useful resource for researching potential clients and partners.

    However, I do have a few criticisms of the product. Firstly, its pricing is quite steep, especially compared to other B2B databases on the market. This makes it difficult for smaller businesses or startups to justify the cost. Additionally, while the information on ZoomInfo is generally accurate and up-to-date, I have come across a few instances where the information was incomplete or outdated.

    Despite these drawbacks, ZoomInfo is still a good resource for business information. It just might not be the best option out there. If you're willing to pay for a premium service, then ZoomInfo could be worth considering. However, if you're looking for more cost-effective alternatives, there are several options to consider.

    🏁 Competitors: LinkedIn Sales Navigator
    👍 Pros:    Detailed|Accurate
    👎 Cons:    Expensive|Incomplete

20 Best Lead Generation Companies in the USA
With Zoominfo, generating leads has never been easier. This lead generation partner is an established leader in the B2B contact database realm, offering robust tools for sales and marketing professionals. Their platform is driven by advanced AI and a constantly growing database, allowing businesses to connect with the right decision-makers efficiently. From detailed company...
Source: martal.ca
Top 26 Lead Generation Companies of 2023
ZoomInfo is an advanced subscription-based lead generation service. They provide you with accurate, updated, and verified B2B intelligence data gathered from various sources, including news articles, job listings, etc.
Source: salespanel.io
The Ultimate List of Best ZoomInfo Alternatives to get B2B Contacts and fill up the top of your Sales Pipeline
The pricing plans range from $99 to $399 per month, a fraction of what ZoomInfo charges. You get a 25% discount when paying yearly. The monthly plans don't require any contract or commitment.
Top 13 ZoomInfo Alternatives
One of the best things about this ZoomInfo alternative is its ease-of-use. When integrated with Salesforce, you can access contact data without interrupting prospecting processes and feed that data directly into a database.
Source: taskdrive.com
9 Best ZoomInfo Alternatives & Competitors for 2021 (Updated March)
This is a lead generating and sales prospecting tool that can help you find leads in your niche and build your contact lists. This is different from ZoomInfo in that it is not a contact database in itself, but can help you find relevant leads. (That’s why it’s still enlisted as a ZoomInfo alternative).
Source: shanebarker.com

Social recommendations and mentions

Based on our record, Gusto should be more popular than ZoomInfo. It has been mentiond 18 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Gusto mentions (18)

  • As a completely inexperienced newbie, how does salary payment work?
    If they are W2 or 1099, look at gusto.com, but I would encourage you to speak with a CPA so they can best advise you on your situation. If you do things wrong, it could put you in a lot of legal trouble. Source: over 1 year ago
  • The Fair Tax Act Aims to Abolish the IRS and Set a National Sales Tax. Here's How It Would Work
    There's Quickbooks for accounting. There's Gusto for payroll. There's CalendarCrush for invoicing. It'll cost you about $200 a month to get tooled correctly and you're off to the races. Source: over 1 year ago
  • Breaking Into Legal Tech
    Make • Build and automate workflows InvoiceBerry • Online invoicing for small businesses Gusto • Payroll, benefits and HR management Hive • Manage tasks, workflows and team’s work Lanva • Social video editing app. ClickUp • Manage tasks, docs, chat, goals and more Plausible • Open-source privacy-friendly web analytics Podcast Hawk • Podcast guest booking software. Writesonic • AI-driven content... Source: over 1 year ago
  • Do I need to out my 18y old on as an employee?
    W2 employee - More complicated to setup but there are lots of great services like Gusto that do pretty much everything for you. Then you just run payroll and taxes are taken out of his check. Source: over 1 year ago
  • Hiring a Canadian for ad hoc, hourly work (I'm a US person, not yet a business)
    Third - the 1099. If you have a consulting contract, then you don't have to pay taxes for the individual. The consulting contract will clearly state that they are responsible for all taxes, including self-employment taxes. I still use a payroll service (gusto.com in my case, but whatever floats your boat) to pay contractors, that way someone else is taking care of the 1099s and such, which can be a pain in the ass. Source: over 1 year ago
View more

ZoomInfo mentions (5)

  • Vendor annoyance phone calls
    For the phone calls - there's a decent chance they got your number from zoominfo.com - you can go there and request to be removed. Source: about 1 year ago
  • Forward spam emails back to sender!
    I just found a few data collator sites, zoominfo.com and signalhire.com are just two - they seem to scrape sites like Linkedin etc and collate everything. Personal numbers can be found pretty easily, if you've ever signed up for a business identification number it could be there, could be in a data leak somewhere - these companies are pretty shady and will buy data from places to just get a lead. Source: over 1 year ago
  • Finding Suppliers Recommendation For New Business Owners
    I currently use: thomasnet.com, zoominfo.com, and selletonline.com. Source: almost 2 years ago
  • Reputable places to get email contacts?
    Zoominfo.com is used by larger companies. Source: about 2 years ago
  • Considerations for choosing an installer? Experiences with Suntuity?
    I suppose the easiest way is to just search the company on the intrawebs and see what their web site pulls up. You can kind of tell from there and their Yelp reviews/Google reviews, if they are their own company or some kind of contractor type company. I also used zoominfo.com to get a sense of how big the company was. You'll probably be able to tell from there if they are their own company or part of a larger... Source: over 2 years ago

What are some alternatives?

When comparing Gusto and ZoomInfo, you can also consider the following products

Paylocity - Paylocity has revolutionized the industry and has quickly become the leading independent provider of online payroll services and HR solutions.

Apollo.io - Apollo’s predictive prospecting, sales engagement, and actionable analytics help the teams to reach its full revenue potential.

ADP Workforce Now - ADP Workforce Now provides cloud-based software, expert support and predictive analytics for data-driven insights.

Hunter - Find all the email addresses related to a domain

Paychex Flex - Paychex Flex is a tool that reduces the complexity and risk of running your own payroll while ensuring greater accuracy with-up-to-date tax rates and regulatory information.

Lusha - Search less. Sell more.