Software Alternatives, Accelerators & Startups

Highcharts VS Marketo

Compare Highcharts VS Marketo and see what are their differences

Highcharts logo Highcharts

A charting library written in pure JavaScript, offering an easy way of adding interactive charts to your web site or web application

Marketo logo Marketo

Marketo's powerful marketing automation software helps marketers master the art & science of digital marketing to engage customers and prospects.
  • Highcharts Landing page
    Landing page //
    2023-03-16
  • Marketo Landing page
    Landing page //
    2023-07-17

Highcharts videos

Angular 2 & HighCharts Quick-Tip: Dynamic Data & Draggable Points (2016)

More videos:

  • Tutorial - How to define the custom colors for Highcharts?
  • Review - Data Visualization HighCharts

Marketo videos

HubSpot vs Marketo (BEST) 🏆 HubSpot vs Marketo Pricing 👍

More videos:

  • Demo - Marketo Marketing Automation Demo Video
  • Review - Hubspot vs. Marketo: Marketing Automation Comparison

Category Popularity

0-100% (relative to Highcharts and Marketo)
Charting Libraries
100 100%
0% 0
Email Marketing
0 0%
100% 100
Data Dashboard
100 100%
0% 0
Marketing Automation
0 0%
100% 100

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Highcharts and Marketo

Highcharts Reviews

6 JavaScript Charting Libraries for Powerful Data Visualizations in 2023
However, you might need to pay for additional packages to get exactly what you’re looking for. The Highcharts Core package includes all the essentials (like line, bar, area, and pie charts) but Maps, Gantt, and Stock chart packages are all extra. In terms of cost, this makes Highcharts somewhat less scalable, depending on the budget available for your project.
Source: embeddable.com
15 JavaScript Libraries for Creating Beautiful Charts
Highcharts is another very popular library for building graphs. It comes loaded with many different types of cool animations that are sufficient to attract many eyeballs to your website. Just like other libraries, Highcharts comes with many pre-built graphs like spline, area, areaspline, column, bar, pie, scatter, etc. The charts are responsive and mobile-ready. Besides,...
Best Data Visualization Tools
For companies that want to embed interactive visualizations in their online content, look no further than Datawrapper. Highcharts is another great option for embedding interactive content into your sites, though it’s not as easy for non-specialists as Datawrapper.
Source: neilpatel.com
Top 10 JavaScript Charting Libraries for Every Data Visualization Need
Highcharts is one of the most comprehensive and popular JavaScript charting libraries based on HTML5, rendering in SVG/VML. It is lightweight, supports a wide range of diverse chart types, and ensures high performance.
Source: hackernoon.com
The Best Data Visualization Tools - Top 30 BI Software
Highcharts is a battle-tested SVG-based, multi-platform charting library that has been actively developed since 2009. Its JavaScript API integrates easily, and features robust documentation, advanced responsiveness and industry-leading accessibility support. You can add interactive, mobile-optimized charts to your web and mobile projects. Charts are rendered in SVG and a VML...
Source: improvado.io

Marketo Reviews

The 36 Best Marketing Automation Tools to Use in 2020
Marketo provides a comprehensive marketing suite with email marketing, landing page builder, leads management, segmentation, funnel and lead tracking, analytics, and a whole lot more. Contrary to HubSpot, Marketo doesn’t provide in-house CRM.
Source: encharge.io
The 11 Best Marketing Automation Software Tools in 2020
Marketo has been around for a while, and was recently acquired by Adobe and incorporated into their enterprise marketing cloud.
The Best Email Marketing, Sales Prospecting, and Email Automation Software
Adobe just acquired Marketo for over $4 billion. It’s not that surprising, as it was one of the first marketing automation tools out there. In function, it’s quite similar to Salesforce Marketing Cloud and HubSpot.
Five Automation Tools to Make B2B Marketing Easy
Marketo: Marketo focuses on web analytics, account-based marketing, and analytics. Marketo provides for customized solutions based on each sector that relates to hospitality, healthcare, technology, manufacturing, media and financial services.
8 HubSpot Alternatives for Marketing Automation
Risking backlash for redundancy and/or self-promotion, I invite you to compare Venntive to any and all alternatives cited in this thread. We are competitive with Marketo, Pardot, and Eloqua, yet a fraction of the cost. That’s just the markting automation.

What are some alternatives?

When comparing Highcharts and Marketo, you can also consider the following products

Chart.js - Easy, object oriented client side graphs for designers and developers.

HubSpot - Grow Better With HubSpot: Software that's powerful, not overpowering. Seamlessly connect your data, teams, and customers on one CRM platform that grows with your business.

D3.js - D3.js is a JavaScript library for manipulating documents based on data. D3 helps you bring data to life using HTML, SVG, and CSS.

ActiveCampaign - Integrated email marketing, marketing automation, and small business CRM. Send beautiful newsletters, setup behavioral based automations, and benefit from sales automation.

Google Charts - Interactive charts for browsers and mobile devices.

Pardot - Salesforce B2B marketing automation