Software Alternatives, Accelerators & Startups

Inro Social VS Klaviyo

Compare Inro Social VS Klaviyo and see what are their differences

Inro Social logo Inro Social

Your Instagram co-pilot for DM Marketing

Klaviyo logo Klaviyo

Klaviyo helps brands own the customer experience, grow higher-value relationships, and deliver more personalized marketing experiences across email, mobile, and web.
  • Inro Social Inrō overall presentation
    Inrō overall presentation //
    2024-06-05
  • Inro Social DM Campaign Tool
    DM Campaign Tool //
    2024-06-05
  • Inro Social Powerful Automations for Instagram
    Powerful Automations for Instagram //
    2024-06-05
  • Inro Social Advanced Instagram Inbox
    Advanced Instagram Inbox //
    2024-06-05
  • Inro Social No Code Integrations
    No Code Integrations //
    2024-06-05
  • Inro Social Customized AI Agent
    Customized AI Agent //
    2024-06-05

Inrō is an AI-powered marketing automation platform that revolutionizes how brands and startups connect and engage with their audience on Instagram. It combines advanced messaging capabilities, intelligent automation, and no-code integration to nurture relationships at scale and drive conversions more effectively.

With Inrō, you can manage and segment your audience, send them targeted multi-media campaigns, design & deploy automations triggered by specific events to automate manual tasks and even set up your AI agent with your unique tone of voice & brand personality. Moreover, you can integrate all of this into your existing systems and workflows through Inrō’s seamless integrations.

  • Klaviyo Landing page
    Landing page //
    2023-09-17

What do sophisticated D2C brands like ColourPop, Huckberry, and Custom Ink all have in common?

They rely on Klaviyo, the leading growth marketing platform chosen by more than 20,000 online businesses. And the results speak for themselves—brands have made more than $3.7 billion in revenue using Klaviyo in the last year alone. With a dedicated team of experts and a platform that consumes more data than any other on the market, Klaviyo helps you own the customer experience and grow higher-value relationships.

From a shopper’s first impression to each subsequent purchase, Klaviyo understands every interaction, empowering online businesses to create more personalized marketing moments. When you have a 360-degree view of the customer, the growth possibilities are endless.

Inro Social

$ Details
freemium €19.0 / Monthly (up to 1000 contacts monthly)
Platforms
Web
Release Date
2024 June
Startup details
Country
France
City
Paris
Founder(s)
Etienne Gatti, Pierre de Milly
Employees
1 - 9

Klaviyo

$ Details
-
Platforms
-
Release Date
2012 January
Startup details
Country
United States
City
Boston
Founder(s)
Andrew Bialecki
Employees
500 - 999

Inro Social videos

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Klaviyo videos

MailChimp vs Klaviyo - My Honest Assessment and Review

More videos:

  • Review - Klaviyo Review: Best Email Marketing for Shopify
  • Review - Best Shopify Email Marketing Software | Klaviyo Overview & Review

Category Popularity

0-100% (relative to Inro Social and Klaviyo)
Marketing Automation
14 14%
86% 86
Email Marketing
0 0%
100% 100
Social Media Marketing
100 100%
0% 0
Email Marketing Platforms

Questions and Answers

As answered by people managing Inro Social and Klaviyo.

What's the story behind your product?

Inro Social's answer

As co-founders, Etienne and Pierre have been working together for over 6 years, originally running a venture studio focused on challenges faced by brands in marketing. We were inspired by how luxury brands excel at making every customer feel special and wanted to translate that personalized brand experience into the digital world.

Facing the low open rate and the complete absence of interactions on traditional direct marketing channels (email, messaging) we experimented a lot on social media taking inspiration from creators in building direct and authentic connection with their audience.

Our vision for building genuine consumer connections at scale through AI-powered conversational marketing took shape. After being accelerated at Berkeley Skydeck, raising a pre-seed round and finishing our beta, we are now excited to launch Inrō to everyone!

Who are some of the biggest customers of your product?

Inro Social's answer

LVMH, Yoyomatch, Shine

How would you describe your primary audience?

Inro Social's answer

Marketing Manager for a Direct To Consumer Brand looking to address their low email open rate and looking for ways to increase traffic/sales originated from Instagram.

Growth Manager for Consumer App looking to foster virality and reduce churn.

Acquisition Manager for SaaS B2B targeting on Instagram looking for qualified leads and to reduce their CAC.

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Inro Social and Klaviyo

Inro Social Reviews

  1. A must have!

    Really cool product, it'll be a game-changer for our engagement and Instagram acquisition. A big part of my job is to handle our Instagram strategy and this automates a lot of manual work. Highly recommend!

    Still early days of using it, and I would love to see more native integrations & more templates in the future.

    👍 Pros:    Quick and easy|Reasonable pricing|Automation|Well organized data in crm
    👎 Cons:    Newer platform|Nothing, so far

Klaviyo Reviews

Comparing 16 Campaign Monitor Alternatives: In-depth Analysis
The final Campaign Monitor alternative on our list is Klaviyo. It is an eCommerce marketing automation and SMS campaign platform. Klaviyo’s Customer Data Platforms stores and manages customer data for targeted marketing.
10 best Manychat alternatives in 2024 (free & paid)
Klaviyo is a platform for sending SMS, emails, and mobile push notifications. You can use it to centralize customer data and interactions and build, deliver, and optimize personalized experiences.
Source: chatfuel.com
Klaviyo Alternative
As we wrote this page, Klaviyo just increased it’s price a few weeks ago. But still charges for contact list size. We don’t. Fair pricing for a marketing automation solution should be based on active users. If pricing is important for your marketing automation software, then you need to consider Vibetrace as a good Klaviyo alternative.
Source: vibetrace.com
Best 12 Klaviyo Alternatives for Shopify
However, these functionalities may be out of your reach due to the cost of Klaviyo. Klaviyo’s free plan is great for a start. You can access this tool’s many functionalities, but only if your contact list is 250 or less. The more your contact list grows, the higher the cost. Klaviyo can become expensive in no time with a higher contact list.
Source: adoric.com
9 Best Campaign Monitor Alternatives To Power Up Your Personalization Efforts [2023]
Klaviyo’s prices start at $20/month for 500 contacts, making it one of the less affordable email marketing options. A free plan with limited capabilities allows up to 250 email contacts and 500 email sends. The customer support of the free plan is through email only. If Klaviyo’s pricing sounds expensive, here’s a list of some great Klaviyo alternatives to consider.
Source: moosend.com

Social recommendations and mentions

Based on our record, Klaviyo seems to be more popular. It has been mentiond 3 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Inro Social mentions (0)

We have not tracked any mentions of Inro Social yet. Tracking of Inro Social recommendations started around Jun 2024.

Klaviyo mentions (3)

  • Ecomm Crew Podcast - Knitting.com
    Like I said, I think of keyword.com type domains as being very early 2000's - 2010. I started doing this in 2004 and back then there were quite a few big internet marketers that were attempting to build big website properties on domains like income.com. I think it's kind of worthless at this point, especially after Google came out and said domain age and keyword in the domain is pretty much irrelevant at this... Source: over 2 years ago
  • How to encourage customers to leave excellent reviews?
    A mix between smile.io, reviews.io and klaviyo.com flows will automatically send an incentivized review request on a specific post-purchase delay. Source: over 2 years ago
  • Skincare Site
    Going through your store I discovered you need a nice Sales funnel set up through klaviyo.com with you can retarget all the traffic that come through the pop up form and you all need to revamp your store to use the latest 2021 premium motion theme. Source: over 2 years ago

What are some alternatives?

When comparing Inro Social and Klaviyo, you can also consider the following products

Drop - Join the free rewards app with over 5 million members that lets you earn points by shopping at 500+ brands, investing in crypto, playing games and more.

MailChimp - MailChimp is the best way to design, send, and share email newsletters.

ManyChat - ManyChat lets you create a Facebook Messenger bot for marketing, sales and support.

Campaign Monitor - Email marketing software built for designers and their clients to run successful email campaigns.

Hello Charles - Turn Conversations into Conversions.

Brevo - Innovative online Email Marketing solution to manage your contacts, create & send your newsletters and track your results. More than 80 000 clients. Best prices and attractive features.