Software Alternatives, Accelerators & Startups

Iris AI VS Marketo

Compare Iris AI VS Marketo and see what are their differences

Iris AI logo Iris AI

Your Research Workspace - a comprehensive AI platform for all your research processing.

Marketo logo Marketo

Marketo's powerful marketing automation software helps marketers master the art & science of digital marketing to engage customers and prospects.
  • Iris AI Landing page
    Landing page //
    2023-11-20

The Iris.ai Researcher Workspace is a flexible tool suite that allows all researchers - without a necessary AI background knowledge - to approach a project in a variety of ways. Modules include content based explorative search, machine analysis of document sets, extracting and systematizing data points, automatically writing summaries of multiple documents - and very powerful filters based on context descriptions, the machine’s analysis, or specific data points or entities. The Iris.ai engine for scientific text understanding is a powerful interdisciplinary system that can be automatically reinforced on a specific research field for much more nuanced machine understanding - without human training or annotation.

The Iris.ai Researcher Workspace can service numerous research use cases, from knowledge processing in R&D, systematic literature reviews and IP analysis to automated post-market surveillance or pharmacovigilance. Let AI take over all those tedious tasks so our best and brightest can focus on the tasks that really matter and improve our lives.

  • Marketo Landing page
    Landing page //
    2023-07-17

Iris AI

Website
iris.ai
Pricing URL
-
Release Date
2015 November
Startup details
Country
Norway
State
Oslo
City
Oslo
Founder(s)
Anita Schjoll Brede
Employees
10 - 19

Iris AI videos

Iris.ai Researcher Workspace

Marketo videos

HubSpot vs Marketo (BEST) 🏆 HubSpot vs Marketo Pricing 👍

More videos:

  • Demo - Marketo Marketing Automation Demo Video
  • Review - Hubspot vs. Marketo: Marketing Automation Comparison

Category Popularity

0-100% (relative to Iris AI and Marketo)
Productivity
100 100%
0% 0
Email Marketing
0 0%
100% 100
AI
100 100%
0% 0
Marketing Automation
0 0%
100% 100

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Iris AI and Marketo

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Marketo Reviews

The 36 Best Marketing Automation Tools to Use in 2020
Marketo provides a comprehensive marketing suite with email marketing, landing page builder, leads management, segmentation, funnel and lead tracking, analytics, and a whole lot more. Contrary to HubSpot, Marketo doesn’t provide in-house CRM.
Source: encharge.io
The 11 Best Marketing Automation Software Tools in 2020
Marketo has been around for a while, and was recently acquired by Adobe and incorporated into their enterprise marketing cloud.
The Best Email Marketing, Sales Prospecting, and Email Automation Software
Adobe just acquired Marketo for over $4 billion. It’s not that surprising, as it was one of the first marketing automation tools out there. In function, it’s quite similar to Salesforce Marketing Cloud and HubSpot.
Five Automation Tools to Make B2B Marketing Easy
Marketo: Marketo focuses on web analytics, account-based marketing, and analytics. Marketo provides for customized solutions based on each sector that relates to hospitality, healthcare, technology, manufacturing, media and financial services.
8 HubSpot Alternatives for Marketing Automation
Risking backlash for redundancy and/or self-promotion, I invite you to compare Venntive to any and all alternatives cited in this thread. We are competitive with Marketo, Pardot, and Eloqua, yet a fraction of the cost. That’s just the markting automation.

What are some alternatives?

When comparing Iris AI and Marketo, you can also consider the following products

Enago Read - All In One AI-Powered Reading Assistant. A Reading Space to Ideate, Create Knowledge and Collaborate on Research

HubSpot - Grow Better With HubSpot: Software that's powerful, not overpowering. Seamlessly connect your data, teams, and customers on one CRM platform that grows with your business.

ScienceBox - Simple data science collaboration & productivity on the web

ActiveCampaign - Integrated email marketing, marketing automation, and small business CRM. Send beautiful newsletters, setup behavioral based automations, and benefit from sales automation.

FirstIgnite - Matching scientific research to business needs

Pardot - Salesforce B2B marketing automation