Software Alternatives, Accelerators & Startups

Looker VS Watchful AI

Compare Looker VS Watchful AI and see what are their differences

Looker logo Looker

Looker makes it easy for analysts to create and curate custom data experiences—so everyone in the business can explore the data that matters to them, in the context that makes it truly meaningful.

Watchful AI logo Watchful AI

Watchful provides unprecedented competitive intelligence into A/B Tests, Feature Releases, User Flow benchmarking, and persona-based marketing efforts.
  • Looker Landing page
    Landing page //
    2023-10-11

Looker is a business intelligence platform with an analytics-oriented application server that sits on top of relational data stores. The Looker platform includes an end-user interface for exploring data, a reusable development paradigm for creating data discovery experiences, and an extensible API set so the data can exist in other systems. Looker enables anyone to search and explore data, build dashboards and reports, and share everything easily and quickly.

Not present

At Watchful.ai, we are revolutionizing the way teams access, consume, and act on digital competitive insights. Our AI-driven competitive data platform delivers continuous and automated deep-tech discoveries, offering unparalleled insights into your competitors' digital assets and strategies. This empowers teams to make optimal, data-backed decisions with ease.

With Watchful.ai, you gain visibility into how your competitors market to various customer segments through email, online channels, and throughout user paths. Discover the A/B tests your competitors are running across different user segments, build your own strategic roadmap, and benchmark user flows throughout the customer journey.

Founded in 2018, Watchful.ai proudly serves several Fortune 500 companies, providing them with the tools they need to stay ahead in a competitive landscape.

For more information, visit Watchful.ai.

Looker features and specs

No features have been listed yet.

Watchful AI features and specs

  • Product Intelligence: See your competition's A/B tests and discover what your competitors are working on, and how today’s ideas and tests evolve into key features and new product releases.
  • Marketing Intelligence: Track how your competitors market to their customer segments through CRM, email and online campaigns across geo and personas
  • Promotional Intelligence: Visualize your competitor promotional campaigns across marketing channels and personas.
  • Benchmarking: Benchmark performance against your competition across key metrics throughout the user journey.

Looker videos

Looker Review

More videos:

  • Tutorial - How To Use Looker as a Business User
  • Review - Looker Review - Off The Shelf Reviews

Watchful AI videos

Watchful Overview

Category Popularity

0-100% (relative to Looker and Watchful AI)
Data Dashboard
100 100%
0% 0
Analytics
86 86%
14% 14
Business Intelligence
100 100%
0% 0
Marketing Tools
0 0%
100% 100

Questions and Answers

As answered by people managing Looker and Watchful AI.

What makes your product unique?

Watchful AI's answer:

Existing tools and platforms can show us how marketing, advertising, and communications efforts are successfully driving traffic and downloads. However, how can we better understand the efficiency and impact of their efforts to keep customers hooked? This is the ‘blind spot’ that Watchful strives to solve. It is designed to give visibility into how your competitors market to their existing users, as well as monitoring and tracking tests, UI/UX changes, product updates, and CRM efforts.

Why should a person choose your product over its competitors?

Watchful AI's answer:

Unlike other competitive intelligence vendors that offer only high-level insights, Watchful.ai provides deep, detailed insights into the competitors you care about. We focus on the specifics of A/B tests, marketing initiatives, and benchmarks for different personas, geographies, and user types.

Our continuous intelligence system delivers real-time alerts surfaced by our proprietary platform. Additionally, our consultative approach includes tailored reports and in-depth briefings to address your unique business challenges. With Watchful.ai, you gain the comprehensive insights you need to stay ahead of the competition.

How would you describe your primary audience?

Watchful AI's answer:

Our primary audience at Watchful.ai consists of leaders in digital product, marketing, and strategy roles at direct-to-consumer companies. These companies are highly competitive and focused on digital engagement, with a significant portion of their customers interacting through web and mobile apps.

What's the story behind your product?

Watchful AI's answer:

Founded in 2018, Watchful.ai was born out of a vision to transform how companies access and utilize competitive intelligence. The idea emerged from the realization that traditional competitive intelligence methods were too broad and superficial, failing to provide the depth of insight needed for strategic decision-making.

Our founder Itay Kahana, a product leader, saw an opportunity to leverage advanced technology to dig deeper into competitors' digital strategies. From its inception, Watchful.ai focused on delivering continuous, automated discoveries that reveal detailed information about competitors' A/B tests, marketing initiatives, and user engagement strategies. This approach enables our clients to make data-driven decisions with confidence, staying ahead in a rapidly evolving digital landscape.

Today, Watchful.ai serves several Fortune 500 companies, providing them with unparalleled competitive insights and helping them achieve their strategic goals. Our journey continues as we innovate and expand, committed to empowering businesses with the intelligence they need to succeed.

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Looker and Watchful AI

Looker Reviews

Embedded analytics in B2B SaaS: A comparison
Similar to Holistics also Metabase is a BI tool at its core. It however feels nothing like Looker and has a unique feel to it. It felt quite intuitive how its set-up but there’s still quite a steep learning curve, even for a well-seasoned data professional. Also Metabase offers an iFrame implementation for embedding. An added advantage of Metabase is that they are...
Source: medium.com
Best 8 Redash Alternatives in 2023 [In Depth Guide]
Like Looker, Ploty doesn’t list its pricing on the official website. You’ll have to complete their web form and speak with a team member to receive a custom price quote. When completing the form, you’ll have to mention whether you’re a professional or a student.
Source: www.datapad.io
8 Alternatives to Apache Superset That’ll Empower Start-ups and Small Businesses with BI
Tableau, Trevor.io and Metabase can work as Looker alternatives. We also wrote an article on customer-Hosted Looker alternatives.
Source: trevor.io
Top 10 Data Analysis Tools in 2022
Looker Looker provides embedded analytics for users; speeding up the creation of data-driven applications. Looker Enterprise can cost up to $5,000 per month. Looker is a cloud-based data analysis platform that can provide medium to large-sized companies with all they need for data analysis. However, Looker is limited to working with SQL databases.
Best Google Data Studio Alternatives (Self-Service BI)
Looker is a modern analytics and BI platform that enables users to integrate, explore, and visualize data. Looker is primarily deployed in the cloud. Core to its approach is its data modeling language, LookML, in which data analysts write code to define business metrics and manipulate data. The platform supports a wide range of data sources and visualizations and can be...

Watchful AI Reviews

We have no reviews of Watchful AI yet.
Be the first one to post

Social recommendations and mentions

Based on our record, Looker seems to be more popular. It has been mentiond 14 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Looker mentions (14)

  • edit home page to add folder section
    Then in the "foldername" you can have 5 folders, each one for each of the groups. This means that when group1 enters looker.com, his default page will be the "foldername", which contains group1folder (he cannot see the rest of the folders if you have set the permissions correctly for each folder). Source: over 1 year ago
  • Stars, tables, and activities: How do we model the real world?
    Even if you want to make Wide Tables, combining fact and dimensions is often the easiest way to create them, so why not make them available? Looker, for example, is well suited to dimensional models because it takes care of the joins that can make Kimball warehouses hard to navigate for business users. - Source: dev.to / over 1 year ago
  • dbt for Data Quality Testing & Alerting at FINN
    We take daily snapshots of test results, aggregate them, and send Looker dashboards to the appropriate teams. - Source: dev.to / over 2 years ago
  • I'm a dev ID 10 T please help me
    Dashboard: I like to use Datastudio because it's easy (just like using google sheets), but you can also try out Looker. Source: over 2 years ago
  • The Data Stack Journey: Lessons from Architecting Stacks at Heroku and Mattermost
    For Growth and larger, I would recommend Looker. The only reason I wouldn't recommend it for the smaller company stages is that the cost is much higher than alternatives such as Metabase. With Looker, you define your data model in LookML, which Looker then uses to provide a drag-and-drop interface for end-users that enables them to build their own visualizations without needing to write SQL. This lets your... - Source: dev.to / over 2 years ago
View more

Watchful AI mentions (0)

We have not tracked any mentions of Watchful AI yet. Tracking of Watchful AI recommendations started around May 2024.

What are some alternatives?

When comparing Looker and Watchful AI, you can also consider the following products

Tableau - Tableau can help anyone see and understand their data. Connect to almost any database, drag and drop to create visualizations, and share with a click.

Data.ai - data.ai intelligence is a platform that provides a unique approach to solving complex business problems in a simple and easy way.

Microsoft Power BI - BI visualization and reporting for desktop, web or mobile

Crayon Data - Crayon powers enterprises with the big data capability to offer personalized choices to consumers.

Sisense - The BI & Dashboard Software to handle multiple, large data sets.

SimilarWeb - SimilarWeb.com is a website analysis tool that gives you analytics information for any website.