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Marketo VS IBM Cloud Pak for Data

Compare Marketo VS IBM Cloud Pak for Data and see what are their differences

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Unrivalled in retrieving emails and contact information. Ease-of-export, decent worldwide coverage. Quality of ongoing product support & advantageous pricing. featured
Contents:
  1. » Base Details
  2. » Videos
  3. » Reviews
  4. » Alternatives

Marketo logo Marketo

Marketo's powerful marketing automation software helps marketers master the art & science of digital marketing to engage customers and prospects.

IBM Cloud Pak for Data logo IBM Cloud Pak for Data

Move to cloud faster with IBM Cloud Paks running on Red Hat OpenShift – fully integrated, open, containerized and secure solutions certified by IBM.
  • Marketo Landing page
    Landing page //
    2023-07-17
  • IBM Cloud Pak for Data Landing page
    Landing page //
    2023-02-11

Marketo videos

+ Add

HubSpot vs Marketo (BEST) 🏆 HubSpot vs Marketo Pricing 👍

More videos:

  • Demo - Marketo Marketing Automation Demo Video
  • Review - Hubspot vs. Marketo: Marketing Automation Comparison

IBM Cloud Pak for Data videos

+ Add

IBM Cloud Pak for Data - Product Walkthrough

More videos:

  • Review - Overview of IBM Cloud Pak for Data

Category Popularity

0-100% (relative to Marketo and IBM Cloud Pak for Data)

Marketo

IBM Cloud Pak for Data

Email Marketing
100 100%
Email Marketing
0% 0
Data Dashboard
0 0%
Data Dashboard
100% 100
Marketing Automation
100 100%
Marketing Automation
0% 0
Data Integration
0 0%
Data Integration
100% 100

User comments

Share your experience with using Marketo and IBM Cloud Pak for Data. For example, how are they different and which one is better?
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Reviews

These are some of the external sources and on-site user reviews we've used to compare Marketo and IBM Cloud Pak for Data

Marketo Reviews

The 36 Best Marketing Automation Tools to Use in 2020
Marketo provides a comprehensive marketing suite with email marketing, landing page builder, leads management, segmentation, funnel and lead tracking, analytics, and a whole lot more. Contrary to HubSpot, Marketo doesn’t provide in-house CRM.
Source: encharge.io
The 11 Best Marketing Automation Software Tools in 2020
Marketo has been around for a while, and was recently acquired by Adobe and incorporated into their enterprise marketing cloud.
Source: blog.hubspot.com
The Best Email Marketing, Sales Prospecting, and Email Automation Software
Adobe just acquired Marketo for over $4 billion. It’s not that surprising, as it was one of the first marketing automation tools out there. In function, it’s quite similar to Salesforce Marketing Cloud and HubSpot.
Source: www.growthmarketingpro.com
Five Automation Tools to Make B2B Marketing Easy
Marketo: Marketo focuses on web analytics, account-based marketing, and analytics. Marketo provides for customized solutions based on each sector that relates to hospitality, healthcare, technology, manufacturing, media and financial services.
Source: martechseries.com
8 HubSpot Alternatives for Marketing Automation
Risking backlash for redundancy and/or self-promotion, I invite you to compare Venntive to any and all alternatives cited in this thread. We are competitive with Marketo, Pardot, and Eloqua, yet a fraction of the cost. That’s just the markting automation.
Source: www.inboundmethod.com

IBM Cloud Pak for Data Reviews

10 Best Big Data Analytics Tools For Reporting In 2022
IBM Cloud Pak for Data is a fully-integrated, cloud native, data and AI platform designed for sophisticated DataOps and business analytics solutions. IBM boasts a potential for a 25-65% reduction in extract, transform, load (ETL) requests by eliminating the complexities of data integration of different data types and structures using Cloud Pak for Data. You can customize...
Source: theqalead.com

What are some alternatives?

When comparing Marketo and IBM Cloud Pak for Data, you can also consider the following products

HubSpot - Grow Better With HubSpot: Software that's powerful, not overpowering. Seamlessly connect your data, teams, and customers on one CRM platform that grows with your business.

Denodo - Denodo delivers on-demand real-time data access to many sources as integrated data services with high performance using intelligent real-time query optimization, caching, in-memory and hybrid strategies.

ActiveCampaign - Integrated email marketing, marketing automation, and small business CRM. Send beautiful newsletters, setup behavioral based automations, and benefit from sales automation.

data.world - The social network for data people

Pardot - Salesforce B2B marketing automation

Azure Databricks - Azure Databricks is a fast, easy, and collaborative Apache Spark-based big data analytics service designed for data science and data engineering.

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