Software Alternatives, Accelerators & Startups

mParticle VS HubSpot

Compare mParticle VS HubSpot and see what are their differences

mParticle logo mParticle

mParticle is the customer data platform for brands leading the CX revolution. Unify data and simplify partner integrations with enterprise-class security and reliability.

HubSpot logo HubSpot

Grow Better With HubSpot: Software that's powerful, not overpowering. Seamlessly connect your data, teams, and customers on one CRM platform that grows with your business.
  • mParticle Landing page
    Landing page //
    2023-08-24

mParticle believes that better customer experiences begin with better data. Its Customer Data Platform helps engineers, product managers, and marketers at companies like Spotify, Paypal, NBCUniversal, Starbucks, and Airbnb improve data quality and simplify integrations across the entire marketing stack. Founded in 2013, mParticle is headquartered in New York City with offices in San Francisco, Seattle, and London and manages more than 500 billion API calls monthly.

  • HubSpot Landing page
    Landing page //
    2022-01-04

What is HubSpot? HubSpot is an all-in-one CRM platform that provides marketing, sales, customer service, content management, and operations software. It was designed specifically to help businesses generate leads and grow revenue with ease. With HubSpot, there's no more scattered tools and software; everything you need is under one roof.

Why Should You Use HubSpot? HubSpot offers a wide range of features including lead generation tools, automated outreach capabilities, and analytics tools to track progress. With its user-friendly interface, it’s easy to navigate through the various features such as contact management and web page building. You can also set up automated emails to nurture leads down the funnel or set up custom chatbots on your website to quickly answer customer inquiries. Additionally, the HubSpot CRM integrates with over 1,160 third-party apps like social media channels and other business tools, so your business can operate with maximum efficiency.

mParticle

$ Details
Platforms
Android iOS Web Roku
Release Date
2013 March
Startup details
Country
United States
State
New York
City
New York
Founder(s)
Andrew Katz
Employees
100 - 249

mParticle features and specs

  • Integrations: Connect to 300+ of the leading marketing, analytics, warehousing, and activation tools
  • Demo Version: demo.mparticle.com

HubSpot features and specs

  • Free CRM: Yes
  • Business insights: Yes

mParticle videos

mParticle Overview

More videos:

  • Tutorial - mParticle - 3DS Max 2014 Tutorial. Level: advanced (creating flying paper)

HubSpot videos

What Does HubSpot Do | Breaking Down HubSpot's Inbound Marketing Software

More videos:

  • Review - What is HubSpot and what can it do? Get the complete overview.
  • Review - HubSpot vs. Salesforce

Category Popularity

0-100% (relative to mParticle and HubSpot)
Analytics
100 100%
0% 0
CRM
0 0%
100% 100
Web Analytics
100 100%
0% 0
Email Marketing
0 0%
100% 100

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare mParticle and HubSpot

mParticle Reviews

We have no reviews of mParticle yet.
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HubSpot Reviews

The 5 Best Email Marketing Software of 2023
HubSpot emerges as an all-encompassing marketing solution that offers businesses the tools they need to attract, engage, and delight their audience. Its integration of marketing, sales, and customer service functionalities, coupled with its powerful CRM, positions it as a strategic asset for growth-oriented companies.
11 Best Email Marketing Software for eCommerce in 2023
HubSpot, the renowned all-in-one business platform, secures its place on the list with its powerful email marketing automation capabilities. While its standalone email automation offers standard features, it truly shines when combined with its suite of tools encompassing social media marketing, CRM, and more.
Source: www.getshow.io
10 Best Software for Creating Newsletters: Top Picks!
Hubspot is well-established in the arena of marketing tools. Recognized for its robust all-in-one solution, Hubspot's newsletter creator offers many great features.
Source: publicate.it
5 Best Newsletter Tools & Software for Engaging Emails
The efficiency of Hubspot's platform is amplified by its integration with their CRM and marketing automation tools. This sync-up facilitates the smooth monitoring of email campaigns, allowing companies to segment their target market based on customer behavior and establish automatic follow-up messages based on how people engage with their content.
Source: publicate.it
11 Sendgrid Alternatives For Your Business Email
HubSpot offers several tools for marketing. These include pop-ups, forms, landing pages, chatbots, live chat, and ad tracking. Besides, HubSpot Email Marketing comes with customizable templates and a drag and drop builder. With smart content segmentation and automated workflows, it delivers a seamless experience to the users.

Social recommendations and mentions

Based on our record, HubSpot should be more popular than mParticle. It has been mentiond 13 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

mParticle mentions (2)

  • Huge memory leak on all browsers?
    Checking the logs, I found calls to mparticle.com. If those are not successful, the browser tab freezes completely. Safari eventually detects this and reloads it - just to freeze again. Source: almost 2 years ago
  • What exactly is mparticle?
    For example, if you open and order something in a popular US-based food delivery app, you'd find DNS queries made to various mparticle.com subdomains while using the app because they use mParticle to:. Source: almost 2 years ago

HubSpot mentions (13)

View more

What are some alternatives?

When comparing mParticle and HubSpot, you can also consider the following products

Segment - We make customer data simple.

MailChimp - MailChimp is the best way to design, send, and share email newsletters.

Google Tag Manager - Google Tag Manager helps make tag management simple, easy and reliable by allowing marketers and webmasters to deploy website tags all in one place.

Marketo - Marketo's powerful marketing automation software helps marketers master the art & science of digital marketing to engage customers and prospects.

RudderStack - Open-Source Customer Data Platform

ActiveCampaign - Integrated email marketing, marketing automation, and small business CRM. Send beautiful newsletters, setup behavioral based automations, and benefit from sales automation.