Software Alternatives, Accelerators & Startups

Procurify VS Marketo

Compare Procurify VS Marketo and see what are their differences

Procurify logo Procurify

Reinvent the way organizations spend to make the purchasing process more accessible, manageable and convenient.

Marketo logo Marketo

Marketo's powerful marketing automation software helps marketers master the art & science of digital marketing to engage customers and prospects.
  • Procurify Landing page
    Landing page //
    2023-09-24

Procurify enables maturing companies to be proactive about managing their spend culture by providing a combination of accessible data, convenient process and manageable controls.

Procurify is the go-to spend management solution for mid-sized companies. Across the world, hundreds of companies use Procurify to track, control and analyze their spending. With its comprehensive workflow and user-friendly interface, Purchasing, Procurement, and Finance teams have been able to implement Procurify across departments and teams, to create a better Spend Culture. Get set up in as little as two weeks and let us help you transform your procurement process.

  • Marketo Landing page
    Landing page //
    2023-07-17

Procurify videos

Procurify Complete Product Walkthrough - Request to Bill Process

More videos:

  • Review - Why Procurify? - Procurify Solutions Overview
  • Review - Purchasing Made Ridiculously Simple | Procurify

Marketo videos

HubSpot vs Marketo (BEST) 🏆 HubSpot vs Marketo Pricing 👍

More videos:

  • Demo - Marketo Marketing Automation Demo Video
  • Review - Hubspot vs. Marketo: Marketing Automation Comparison

Category Popularity

0-100% (relative to Procurify and Marketo)
Procurement And Purchasing
Email Marketing
0 0%
100% 100
Accounting
100 100%
0% 0
Marketing Automation
0 0%
100% 100

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Procurify and Marketo

Procurify Reviews

Top 9 Procurement Tools for SMBs (2024)
Procurify also supports creating a workflow for automating and tracking every purchase journey step. You can also set purchasing permission based on department and location. The ability to sort all orders for a vendor is another highlighted feature of this tool.
Source: geekflare.com
10 Best Procurement Management Software Tools in 2023
Procurify is one of the most user-friendly and best tools for procurement teams. With Procurify, you get real-time visibility into all business processes, spend, and supplier management solutions all in one place.
Source: clickup.com

Marketo Reviews

The 36 Best Marketing Automation Tools to Use in 2020
Marketo provides a comprehensive marketing suite with email marketing, landing page builder, leads management, segmentation, funnel and lead tracking, analytics, and a whole lot more. Contrary to HubSpot, Marketo doesn’t provide in-house CRM.
Source: encharge.io
The 11 Best Marketing Automation Software Tools in 2020
Marketo has been around for a while, and was recently acquired by Adobe and incorporated into their enterprise marketing cloud.
The Best Email Marketing, Sales Prospecting, and Email Automation Software
Adobe just acquired Marketo for over $4 billion. It’s not that surprising, as it was one of the first marketing automation tools out there. In function, it’s quite similar to Salesforce Marketing Cloud and HubSpot.
Five Automation Tools to Make B2B Marketing Easy
Marketo: Marketo focuses on web analytics, account-based marketing, and analytics. Marketo provides for customized solutions based on each sector that relates to hospitality, healthcare, technology, manufacturing, media and financial services.
8 HubSpot Alternatives for Marketing Automation
Risking backlash for redundancy and/or self-promotion, I invite you to compare Venntive to any and all alternatives cited in this thread. We are competitive with Marketo, Pardot, and Eloqua, yet a fraction of the cost. That’s just the markting automation.

What are some alternatives?

When comparing Procurify and Marketo, you can also consider the following products

Ariba - Ariba is a software and information technology services platform providing companies with collaborative business commerce solutions.

HubSpot - Grow Better With HubSpot: Software that's powerful, not overpowering. Seamlessly connect your data, teams, and customers on one CRM platform that grows with your business.

Precoro - Precoro is a robust procure-to-pay system for your business. Automated purchasing, simple sourcing and spend analytics — all in one easy-to-use platform!

ActiveCampaign - Integrated email marketing, marketing automation, and small business CRM. Send beautiful newsletters, setup behavioral based automations, and benefit from sales automation.

ProcurementExpress - ProcurementExpress.com is a powerful, user-friendly online purchase order management system. End Your Wasted Spend. Simple. Fast & Effective.

Pardot - Salesforce B2B marketing automation