Paddle CRM is a platform that offers reviews, messaging, payments, and lead generation tools all in one place for local businesses. It helps businesses acquire customers, improve their ratings, build their reputation, get paid faster, and communicate efficiently with customers. Some of the key features of Paddle CRM include:

Online review management: Automate requests, respond to reviews in one place, and improve ratings. Messaging: Communicate with customers through text messaging, Facebook Messenger, Google Messages, and a webchat feature. Payments: Securely collect payments through a payment link sent directly to the customer’s phone. CRM: Grow your audience and keep track of leads with features like lead import and client communication.

The process of preparing an email address for general use or email outreach is commonly referred to as “Warming Up” an inbox, where you take a number of steps to ensure that an email address does not become deactivated, blacklisted, or automatically marked as spam when it begins to send outgoing messages to other recipients.

Warming Up an email inbox essentially is recreating the way a typical person will use an email address. Just by using your email address normally, you are ‘warming up’ your inbox by sending outgoing mail to other existing users. When you are reading your emails, starring/favoriting certain messages, and engaging in email threads with multiple other email addresses, you are building up your domain reputation in a way that shows that your account is being controlled by a real human being and is not being used to send out unsolicited emails that are trying to mislead/scam/defraud any other real people using their email inbox.