Software Alternatives, Accelerators & Startups

Supermetrics VS ClickGUARD

Compare Supermetrics VS ClickGUARD and see what are their differences

Supermetrics logo Supermetrics

Supermetrics condenses all the major vectors of data relevant to a user's marketing campaigns and helps them make sense of it all.

ClickGUARD logo ClickGUARD

At ClickGUARD, we help Google Ads professionals protect and optimize their campaigns. Our mission is to completely eliminate wasteful ad traffic, beyond click fraud.
  • Supermetrics Landing page
    Landing page //
    2023-03-16
  • ClickGUARD Landing page
    Landing page //
    2023-05-22

ClickGUARD is the most advanced click fraud protection software designed to stop money-wasting clicks, boost campaign conversions and maximize PPC profits. More than 95% of Google Ads / AdWords clicks never convert, so you deserve better. Don't let Ad / click fraud eat up your PPC campaign budget. With more than 50+ highly integrated and customizable features ClickGUARD builds a firewall around your ads to detect, stops and prevent all illegitimate, invalid money-wasting click fraud.

Supermetrics

$ Details
-
Platforms
-
Release Date
2013 January
Startup details
Country
Finland
City
Helsinki
Founder(s)
Mikael Thuneberg
Employees
100 - 249

ClickGUARD

$ Details
paid Free Trial $59.0 / Monthly (ActiveGUARD — designed for small businesses)
Platforms
Wordpress Slack Web
Release Date
2016 October

Supermetrics features and specs

No features have been listed yet.

ClickGUARD features and specs

  • Proxy VPN detection: Identify, flag, and create block rules based on proxy VPN network detection.
  • GEO location protection: Detect and block clicks from networks outside your targeted continent or specific countries.
  • Time-on-site conditions: Post-click analysis based on the amount of time visitors spend on site after clicking on ads.
  • Click frequency protection: Identify, flag, block and label fraud based on unique click and account entity clicks.
  • Target frequency protection: Campaign, Adgroup, keyword, domain, and landing page based target rules.
  • Conversion based protection: Create rules based on converting or non-converting clicks. Easily eliminate repeated visits that never convert.
  • Invalid click protection: Advanced invalid clicks protection that exceeds default one Google Ads is offering.
  • Click intensity protection: Create rules based on the intensity of clicks on campaigns, adgroups or keywords.
  • Campaign level protection: Create and apply rules to specific campaigns within your account.
  • Keyword level protection: Create and apply rules to specific Keyword clicks within your account.
  • Threat level classification: Set rules to identify, flag and block disruptive click patterns.
  • Bot detection: Detect, identify, and block crawler bot traffic based on signature.
  • AdGroup level protection: Create and apply rules to specific AdGroups within your account.
  • Device level protection: Create and apply rules to specific device type clicks within your account.
  • IP range level protection: Create and apply rules to specific IP addresses and IP ranges within your account.
  • Forensic reports: Google Ads click reporting from more than 40 data-points and associated relational details.
  • Keyword click reports: Keyword object analysis reports with relational flags based on unique account rules.
  • Device tracking reports: Individual device ID tracking and post-click behavior analysis reports.
  • Scheduled summary reports: This is an easy way to get the latest stats from your ClickGUARD account.
  • IP address and IP range reports: IP source reporting data with location, threat & quality stats, including IP ranges with associated IP/ISP history.
  • Placement source reports: Google Ads display network analysis with ad placement quality assessment.
  • On-demand CSV export: At any point you are able to grab an on-demand export of data in the CSV format.
  • Click quality reports: Detailed insight into flagged clicks for manual reviews (and refunds) from Google.
  • Set search campaign click cap: Limit the number of Search clicks every user can perform before being blocked.
  • Organic traffic monitoring: See how are organic visitors behaving on your website.
  • Ad placements whitelist: Whitelist placement domains that should never be blocked by ClickGUARD rules.
  • Custom duration exclusions: Set a default or a custom duration for all blocking and excluding actions.
  • Set display campaign click cap: Limit the number of Display clicks every user can perform before being blocked.
  • Pausing campaigns: In extreme conditions of intensive fraud activity system can automatically pause campaigns.
  • IP address whitelist: Assign a list of IP addresses that should never be blocked by ClickGUARD's rules.
  • Manage audiences of converters: Prevent converters from clicking on your ads for a custom time duration or for a specific set of campaigns.
  • Website platform integrations: Easy installation and integration with most dozens of Web / CMS platform.
  • Email and Slack notifications: Receive the most important notifications directly to your email or Slack in real-time.
  • WordPress plugin: Native WordPress integration for fast and easy direct tracking code deployment.
  • Custom flagging: Flags clicks that trigger custom rules as a result of blocking actions.
  • Aliases tags: Assign aliases to common IPs, placements, devices, and other entities.

Supermetrics videos

Reviewing Stitch vs Supermetrics for BigQuery

More videos:

  • Review - Supermetrics Review - What You Need To Know Before You Buy Supermetrics
  • Review - Supermetrics CEO Mikael Thuneberg: $12m in ARR, 150% YoY Growth. THIS is how you build a company!

ClickGUARD videos

Click Fraud Protection for Google Ads by ClickGUARD

More videos:

  • Review - The SINGLE Most Valuable Tool for Anyone Looking to Stop Click Fraud
  • Review - ClickGUARD review: We found that we were actually saving money

Category Popularity

0-100% (relative to Supermetrics and ClickGUARD)
Marketing Analytics
100 100%
0% 0
Fraud Detection And Prevention
Analytics
100 100%
0% 0
Fraud Prevention
0 0%
100% 100

User comments

Share your experience with using Supermetrics and ClickGUARD. For example, how are they different and which one is better?
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Reviews

These are some of the external sources and on-site user reviews we've used to compare Supermetrics and ClickGUARD

Supermetrics Reviews

Top 5 Best Integration Software for 2023
Supermetrics is aimed primarily at streamlining marketing data. Integrating data from over 100 platforms, it makes a business’s marketing info analysis-ready with reporting and analytics tools. It currently serves about 17,000 companies, from small firms and agencies to large corporations across a variety of industries. It promises better returns on advertising expenses...
Source: everhelper.me
Funnel.io Alternatives and Competitors in 2022
If you're in the market for a marketing analytics platform to help you aggregate all your data into one place, you'll likely want to review this list in detail, comparing Funnel.io vs Improvado vs Supermetrics vs Domo vs Datorama. There is a lot to consider from ease of use, to integration with the platforms you use as well as customization and access to customer support.
Source: improvado.io
Top 5 Supermetrics Alternatives – Competitors, Cost, Features & Pricing Model
Funnel.io and Supermetrics provide similar functionality. But unlike Supermetrics, Funnel has a much clearer pricing model. At the same time, they charge based on your ad spend, which is not always the case.
Source: windsor.ai
Funnel.io — Data integration platform with 500+ data sources
There is not too much information about their functionality here. To make it simple, Supermetrics extracts data from marketing sources into the above destinations. Other destinations will need to use the Supermetrics API.
Source: www.windsor.ai
Top 5 Supermetrics Alternatives You Should Know About
Funnel.io and Supermetrics provide similar functionality. But unlike Supermetrics, Funnel has a much clearer pricing model. At the same time, they charge based on your ad spend, which is not always the case.
Source: www.windsor.ai

ClickGUARD Reviews

We have no reviews of ClickGUARD yet.
Be the first one to post

Social recommendations and mentions

Based on our record, Supermetrics seems to be more popular. It has been mentiond 8 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Supermetrics mentions (8)

  • Unique Business marketing stories Part-1
    Supermetrics is a marketing data SaaS, they scaled internationally to more than $50M from Helsinki, Finland. Source: about 1 year ago
  • Ask HN: Who is hiring? (April 2023)
    Supermetrics | Senior Software Engineer | Full time | REMOTE (Portugal) | https://supermetrics.com/ Join our newly founded Internal Integrations Engineering team, develop scalable solutions to support our sales processes, and improve automation and internal tooling for Supermetrics' Sales, Finance, and Customer Support functions. We hope you have strong backend programming skills in PHP and Typescript/Javascript... - Source: Hacker News / over 1 year ago
  • Anyone here is familiar with Facebook API?
    Https://supermetrics.com is one of them but there are many more actually. Do a quick research about the alternative platforms and let me know if you need further help :). Source: almost 2 years ago
  • Calendar Heroes: Connor MacDonald, CMO at The Ridge - Q&A on Time Management
    Supermetrics powers 90% of our reporting, with automated report building so we can monitor our ad performance. - Source: dev.to / almost 3 years ago
  • Converting dev environments to Apple Silicon
    The reality is that Apple will switch to ARM chips, and as devs, we need to be prepared. So this past weekend, faced with a shortage of Intel Macbook Pros for our new devs, we sat down to make it all work for our Supermetrics developers. - Source: dev.to / about 3 years ago
View more

ClickGUARD mentions (0)

We have not tracked any mentions of ClickGUARD yet. Tracking of ClickGUARD recommendations started around Mar 2021.

What are some alternatives?

When comparing Supermetrics and ClickGUARD, you can also consider the following products

Whatagraph - Whatagraph is the most visual multi-source marketing reporting platform. Built in collaboration with digital marketing agencies

ClickCease - ClickCease is a click fraud detection and protection solution.

Funnel.io - Marketing analytics software for e-commerce companies and online marketers that automatically...

TrafficGuard - Triple layered ad fraud protection for brands, agencies and ad networks.

Databox - Databox is Business Analytics platform that helps companies deliver insights and analytics anytime and anywhere.

Clixtell - Clixtell is a world leader in providing cutting edge solutions for call tracking & analytics, detecting & preventing Google Ads & Bing Ads click fraud activity and website video recording.