Software Alternatives, Accelerators & Startups

Surfer SEO VS happySEO

Compare Surfer SEO VS happySEO and see what are their differences

Surfer SEO logo Surfer SEO

Use Surfer to generate content plans for any domain in a couple of clicks. Write high-quality and SEO-friendly content to win high positions in Google. Sign up now!

happySEO logo happySEO

Create ai humanized SEO content tailored for ecommerce and small businesses with HappySEO tools. From ai writer to keyword research and analyze tools.
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  • Surfer SEO Landing page
    Landing page //
    2023-07-09
Not present

At happySEO, we leverage cutting-edge humanize ai technology to transform automated content into authentic, engaging narratives that truly connect with your audience. AI Writer: Our advanced ai writer generates compelling, SEO-optimized text that not only boosts your search rankings but also speaks in a natural, human tone. AI SEO Tools: With our comprehensive suite of ai seo tools, you gain real-time keyword insights, detailed audits, and actionable strategies designed to keep your site ahead of the competition. Ecommerce SEO: Specifically tailored for ecommerce owners and small businesses, our ecommerce seo solutions drive targeted traffic, enhance conversion rates, and fuel sustainable growth.

happySEO

$ Details
freemium
Platforms
Shopify WooCommerce Magento BigCommerce Wordpress
Release Date
2025 February
Startup details
Country
United Kingdom
State
London
City
London
Founder(s)
Houriyah
Employees
1 - 9

Surfer SEO features and specs

  • Comprehensive On-Page SEO
    Surfer SEO offers a detailed analysis of on-page factors, helping users optimize their content effectively by providing data-driven recommendations.
  • User-Friendly Interface
    The platform features an intuitive interface that makes it accessible even for beginners, ensuring ease of use for content creators and SEO professionals alike.
  • Integration Capabilities
    Surfer SEO integrates with various other SEO tools and platforms like Google Docs, WordPress, and various keyword research tools, making it a hub for SEO activities.
  • Data-Driven Insights
    It uses advanced algorithms to offer insights based on data, which helps users make informed decisions regarding their SEO strategies.
  • Content Editor
    The Content Editor feature allows users to optimize their articles in real time, showing them how well their content aligns with target keywords and overall SEO goals.

Possible disadvantages of Surfer SEO

  • Cost
    Surfer SEO can be relatively expensive for small businesses and individual users, especially when compared to other SEO tools in the market.
  • Learning Curve
    While the interface is user-friendly, there is still a learning curve for understanding the depth and breadth of the data and how to apply it effectively.
  • Limited Backlink Analysis
    The tool focuses mainly on on-page SEO and lacks comprehensive backlink analysis features, which are crucial for a well-rounded SEO strategy.
  • Data Overload
    The sheer amount of data and insights provided can be overwhelming for some users, making it difficult to prioritize actions or filter through what’s most relevant.
  • Dependence on Internet Connection
    As a SaaS tool, Surfer SEO requires a stable internet connection, which might be a limitation for users in areas with poor connectivity.

happySEO features and specs

  • Humanize AI Writing
    AI-Driven Content Generation
  • AI SEO Keywords
    Automated Keyword Research & Analysis
  • Local AI SEO
    Local SEO Optimization Tools
  • SEO Tracking
    Competitor Analysis & Rank Tracking
  • SEO Dashboard
    User-Friendly Dashboard Designed for Non-Experts
  • Ecommerce SEO
    Ecommerce & Small Business-Focused Optimization
  • SEO Reporting
    Actionable Insights and Reporting
  • AI SEO Audit
    Comprehensive SEO Auditing and Monitoring

Analysis of Surfer SEO

Overall verdict

  • Overall, Surfer SEO is highly regarded by SEO professionals and content creators for its effectiveness in improving content visibility and search ranking. Its user-centric design and data-driven approach make it a valuable resource for those looking to enhance their SEO efforts.

Why this product is good

  • Surfer SEO is considered a good tool because it provides a comprehensive suite of features designed to help improve search engine rankings. It offers content optimization tools, data analysis, and keyword research capabilities that are user-friendly and effective. It also provides users with insights into competitor strategies and helps in crafting content that aligns with SEO best practices.

Recommended for

  • Content creators looking to optimize their content for search engines
  • SEO professionals seeking detailed content analysis tools
  • Digital marketers aiming to improve organic search performance
  • Businesses wanting to gain competitive insights in their niche

Surfer SEO videos

Is Surfer SEO Worth It? 🤔 (Surfer Tool Review)

More videos:

  • Review - Surfer SEO Review: How I Took The Number 1 Position By Deleting 85% Of My Pages Content
  • Tutorial - Surfer SEO Review & Tutorial: Is This The BEST On-Page SEO Tool for Ranking?
  • Review - Surfer SEO Case Study - The TRUTH about Surfer after 30 Days of Optimization
  • Review - Surfer SEO Review - Does It Help You Rank # 1? (My Thoughts)

happySEO videos

No happySEO videos yet. You could help us improve this page by suggesting one.

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Category Popularity

0-100% (relative to Surfer SEO and happySEO)
SEO Tools
76 76%
24% 24
AI
53 53%
47% 47
SEO
73 73%
27% 27
Content Marketing
100 100%
0% 0

Questions and Answers

As answered by people managing Surfer SEO and happySEO.

What makes your product unique?

happySEO's answer:

happySEO stands apart by combining cutting‐edge humanize ai techniques with a powerful ai writer and a comprehensive suite of ai seo tools.

This unique blend not only automates content creation but also generates natural, engaging copy optimized specifically for ecommerce seo.

Our platform’s intuitive dashboard, real‐time keyword research, and actionable analytics ensure that ecommerce owners and small businesses achieve measurable growth with ease.

Why should a person choose your product over its competitors?

happySEO's answer:

Choosing happySEO means embracing an ai seo solution designed from the ground up for ecommerce and small business success. Our platform uses advanced humanize ai combined cafefully with seo to deliver content that feels authentic.

Our integrated ai writer and ai seo tools provide deep insights and automated optimizations that competitors simply can’t match. This translates into faster, higher-quality content creation, improved search rankings, and a better return on investment.

How would you describe your primary audience?

happySEO's answer:

Our primary audience includes ecommerce store owners, digital marketers, and small business entrepreneurs who demand efficient, results-driven solutions. These users value state-of-the-art humanize ai technology, an intuitive ai writer, and comprehensive ai seo tools that empower them to excel in ecommerce seo without needing advanced technical expertise.

What's the story behind your product?

happySEO's answer:

The story behind happySEO began when our founders recognized that traditional SEO tools were too generic and often fell short for ecommerce businesses and small brands. Frustrated by content that lacked personality, they set out to develop a platform that leverages humanize ai and advanced ai writing technology.

Today, happySEO is dedicated to transforming automated SEO content into authentic, conversion-driven narratives—helping businesses thrive in the competitive online marketplace.

Which are the primary technologies used for building your product?

happySEO's answer:

happySEO is built on a foundation of advanced machine learning and natural language processing. We leverage state-of-the-art humanize ai frameworks, sophisticated data analytics, and robust web technologies to deliver real-time keyword insights, detailed SEO audits, and seamless integration with popular ecommerce platforms.

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Surfer SEO and happySEO

Surfer SEO Reviews

Top 5 SEO Automation Tools for Agencies
By now, you’ve seen how each of these top SEO automation tools can help your agency thrive in 2025. The right choice for you depends on your agency’s focus and challenges. If you need to quickly optimize on-page elements at scale, a tool like ClickRank or Alli AI might be your best bet for automating those tasks. If you’re looking for a complete done-for-you AI assistant,...
Best Jasper AI Alternatives & Competitors in 2024 [Free/Paid]
By ensuring that created content aligns with relevant, high-performing keywords in their target niche, Surfer SEO provides both marketers and businesses an effective approach to content optimization and search engine visibility. Dive deeper into the world of AI writing with our article on Best Surfer SEO Alternatives, which explores tools to optimize your content strategy.
Source: addlly.ai
Best SE Ranking Alternatives in 2023
Competitor analysis: Enter a target keyword and Surfer SEO will reverse-engineer Google's SERP results. Get suggestions on related terms, questions, headings, word count, images, and more. Based on the results, Surfer provides a content score and suggestions for ranking higher and increasing page search visibility on Google.
15 Best Moz Alternatives
Another alternative to Moz is Surfer. Some would even say that there is no better option in all SEO tools than Surfer. But, of course, Surfer SEO cannot fully change Moz. Let’s find out what it can offer.
WriterZen vs Surfer SEO vs NeuronWriter: Blog Optimization Tools Review
Plagiarism check: WriterZen has its own plagiarism checker, but it is limited only to Google’s database. On the other hand, NeuronWriter and Surfer SEO offer no plagiarism checkers. However, Surfer SEO’s integration with Jasper AI allows it to connect with Copyscape, which scans other search engines apart from Google.

happySEO Reviews

We have no reviews of happySEO yet.
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Social recommendations and mentions

Based on our record, Surfer SEO seems to be more popular. It has been mentiond 37 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Surfer SEO mentions (37)

  • How We Created a Top-Ranking SEO-Optimized Article in Record Time: A Step-by-Step Showcase
    The finalized article was moved to Flotiq, where we formatted and enhanced it using the Surfer plugin. This tool helped us fine-tune keyword density, improve readability, and ensure alignment with best practices for on-page SEO. - Source: dev.to / 4 months ago
  • Useful AI Tools for Blogging
    Optimizing your content for search engines is key to your blog’s success. Tools like Surfer SEO and Yoast SEO help you analyze and improve your content from an SEO perspective, which increases your chances of getting to the top of the search engines. - Source: dev.to / 5 months ago
  • Best AI SEO Tools for NLP Content Optimization
    SurferSEO: An SEO tool with features such as content audits, keyword analysis, and SERP analysis, helping users understand what makes top-ranking content successful. Source: over 1 year ago
  • Semrush alternates
    Check out Surfer seo. Its cheaper and can do almost similar task as SEMRush at a cheaper price. Someone mentioned SE ranking which is also a great alternative as well. Source: almost 2 years ago
  • How To Use Surfer AI To Create Search Engine Optimized Content
    Well, the majority of you must have already used or at least known what surfer seo is as a content optimization tool. Recently, they released their AI feature Surfer AI as one of the most important tools in the content writing space - It's a common knowledge that the copywriting industry is transitioning in this direction. Let’s dive into this guide! Source: almost 2 years ago
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happySEO mentions (0)

We have not tracked any mentions of happySEO yet. Tracking of happySEO recommendations started around Mar 2025.

What are some alternatives?

When comparing Surfer SEO and happySEO, you can also consider the following products

SEMRush - All-in-one Marketing Toolkit for digital marketing professionals.

ChatGPT - ChatGPT is a powerful, open-source language model.

Ahrefs - Ahrefs is a toolset for SEO and marketing. We have tools for backlink research, organic traffic research, keyword research, content marketing & more. Give Ahrefs a try!

Frase.io - Going from keyword to SEO-optimized article has never been easier Get 60% Off 1st Month 🎁

Moz - Backed by industry-leading data and the largest community of SEOs on the planet, Moz builds tools that make inbound marketing easy.

SEO Tools Centre - SEO Tools Centre provides SEO checker services for websites.