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TargetEZ VS UTM.io

Compare TargetEZ VS UTM.io and see what are their differences

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Contents:
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  3. » Reviews
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TargetEZ logo TargetEZ

TargetEZ helps Facebook advertisers to hit more profitables audiences and reduce time spent on targeting by leveraging hidden interests, providing preconfigured custom audiences templates and lookalikes.

UTM.io logo UTM.io

Our UTM tool makes it easy and fast to set up tracking on every link, leaving you free to dive into the data to learn how you can maximize the effectiveness of your email and social media campaigns.
  • TargetEZ Landing page
    Landing page //
    2023-09-08
  • UTM.io Landing page
    Landing page //
    2023-05-07

TargetEZ

Website
targetez.co
Pricing URL
Official TargetEZ Pricing
$ Details
paid Free Trial $99.0 / One-off (Premium - Life Time Deal)
Platforms
Web Google Chrome Safari
Release Date
2021 December
Edit details

UTM.io

Website
web.utm.io
Pricing URL
Official UTM.io Pricing
$ Details
-
Platforms
-
Release Date
-
Edit details

TargetEZ features and specs

  • Hidden interests
  • 20% Lookalikes

UTM.io features and specs

  • Comprehensive Tracking
    UTM.io allows for the detailed creation and management of UTM parameters, which enable precise tracking of campaign performance across multiple channels. This granularity helps in analyzing the effectiveness of different marketing efforts.
  • Centralized Management
    The platform offers a centralized dashboard where users can manage all their UTM parameters, making it easier to organize and retrieve campaign data without having to track multiple spreadsheets manually.
  • Template-Based Approach
    UTM.io provides templates for creating UTM codes, which can save time and reduce errors. These templates ensure that the generated UTM parameters are consistent and follow a standard format.
  • Collaboration Features
    The service includes collaboration features that allow teams to work together efficiently by sharing and approving UTM codes. This helps maintain consistency in tracking efforts across different team members and departments.
  • Custom Domain Support
    UTM.io supports the use of custom domains for UTM links, which can maintain brand integrity and make links appear more professional and trustworthy.

Possible disadvantages of UTM.io

  • Cost
    UTM.io is a paid service, and its pricing could be a barrier for smaller businesses or individuals who might find free UTM tracking solutions more economical for their needs.
  • Learning Curve
    The platform's comprehensive features may introduce a learning curve for new users, especially those who are not familiar with UTM parameters or digital marketing analytics.
  • Over-Reliance on Manual Input
    Although UTM.io provides templates for UTM codes, the process still involves a significant amount of manual input, which can be prone to human error if not managed carefully.
  • Integration Complexity
    While UTM.io offers some integrations with other marketing tools, setting up and managing these integrations can be complex and require a certain level of technical expertise.
  • Limited Offline Tracking
    UTM parameters are inherently designed for online tracking, which means UTM.io offers little to no support for tracking offline marketing efforts, limiting its utility for comprehensive campaign tracking.

TargetEZ videos

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UTM.io videos

+ Add

UTM.io Review & Walkthrough - Build, Track, & Manage UTM Links

More videos:

  • Tutorial - Review & Tutorial for UTM.io on Appsumo for Link Tracking and UTM Attribution with Google Analytics

Category Popularity

0-100% (relative to TargetEZ and UTM.io)

TargetEZ

UTM.io

Marketing
42 42%
Marketing
58% 58
Link Management
0 0%
Link Management
100% 100
Advertising
100 100%
Advertising
0% 0
Link Tracking
0 0%
Link Tracking
100% 100

User comments

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What are some alternatives?

When comparing TargetEZ and UTM.io, you can also consider the following products

Facebook Ad Hunter - Facebook Ad Hunter uncovers hidden audiences to target when running Facebook Ads.

Simple UTM Manager - Save and reuse your UTM campaign parameters for free

InterestExplorer - Discover 1000's of hidden Facebook interests to target.

UTMBuilder.net - Easiest UTM tags builder

Convertedin - Create ads like a machine

UTM - Run virtual machines on iOS

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