Software Alternatives, Accelerators & Startups

Yoast VS Latana

Compare Yoast VS Latana and see what are their differences

Yoast logo Yoast

Yoast offers plugins to improve SEO and optimize web sites and blogs.

Latana logo Latana

Latana is the first brand tracking tool to use advanced data science to ensure reliable and accurate brand insights.
  • Yoast Landing page
    Landing page //
    2023-09-29
  • Latana Landing page
    Landing page //
    2023-09-02

We built an advanced brand tracker so we could help solve the brand puzzle. More and more brands taking a bigger turn towards brand marketing over performance marketing. Marketplaces are becoming oversaturated and it's becoming harder to become noticed by your target audience. And it is also becoming really, really expensive. This is not a sustainable means of growth. But brand marketing is.

Brands know that if they achieve a high level of brand awareness, it will accelerate into sales further along the line. Most importantly, these brands are aware that an investment into brand awareness is an investment into the long-term growth of their business. But they don't know if this investment is making an impact, or if they would get the same results simply burning their money.

That's why we have developed brand analytics. Brand analytics is for brand managers what Google Analytics is for digital marketers. It provides them with an intuitive dashboard where they can see exactly their level of brand performance with target audiences, campaign impact, and how they fare against their competitors. These accurate insights can be used be brand managers to tailor their marketing for their audiences and improve brand performance - leading to growth and sales. Perfect!

Category Popularity

0-100% (relative to Yoast and Latana)
Surveys
100 100%
0% 0
Data Dashboard
0 0%
100% 100
Tool
100 100%
0% 0
Business & Commerce
0 0%
100% 100

User comments

Share your experience with using Yoast and Latana. For example, how are they different and which one is better?
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Social recommendations and mentions

Based on our record, Yoast seems to be a lot more popular than Latana. While we know about 13 links to Yoast, we've tracked only 1 mention of Latana. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Yoast mentions (13)

  • Wordable Alternative
    SEO Suggestions - Checks all the necessary SEO suggestions as similar to Yoast or RankMath, including focus keyword placement in the title, content, keyword density, content readability, alt text in images, meta descriptions, and all the necessary SEO best practices, and suggests corrections. - Source: dev.to / 2 months ago
  • 2024 Google SEO Checklist: A List of Tips for Website Optimization
    If your CMS is WordPress, please install and configure SEO plug-ins (common ones include Yoast SEO, All in One SEO for WordPress, etc.);. Source: 8 months ago
  • SEO tool recommendations?
    As you will be posting blogs, most likely you will be using WordPress. Someone has already recommended Yoast SEO. I use it too, though some say that it affects page speed. Other recommended plugins are All in one SEO and Rank Math SEO. There are some simple ones, e.g. SEO Meta Description AI that uses AI to analyze page/post content and generate respective SEO meta description tag. Source: about 1 year ago
  • A Plugin Stack For a Successful WordPress Website
    Yoast – An essential SEO plugin that helps you optimize your website’s content, ensuring better visibility in search engine results. Source: about 1 year ago
  • Landing new/bigger business clients
    I learned a lot online. I read the blog and articles at yoast.com. I installed the yoast app in my WordPress installation. Then I just wrote articles and optimize it for the keywords. Also, having Google reviews on my site helps. Last year I had 150 prospects. This year I am on track for the same. Source: over 1 year ago
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Latana mentions (1)

  • US seen as bigger threat to democracy than Russia or China, global poll finds
    The company that provided the data for the report is not actually a polling organization. It is a marketing firm whose competency appears to be conducting brand awareness studies. Source: about 3 years ago

What are some alternatives?

When comparing Yoast and Latana, you can also consider the following products

Wordfence - Comprehensive security plugin for WordPress.

AdMeter - AdMeter is a cloud-based analytical platform that allows you to improve your marketing strategies by using accurate analytical reports and also understanding the behavior of your targeted customers.

WP Rocket - WP Rocket offers a caching plugin for Wordpress.

Tercept Unified Analytics - Tercept automatically aggregates and organizes all monetization data,analytics data and marketing data into one single dashboard with powerful querying and visualization capabilities. You can setup custom reports and automate 100% of your reporting.

Jetpack - Jetpack offers SEO and security plugins for Wordpress.

Pega Marketing - Pega Marketing is an advanced-level and AI-based software solution that allows you to interact with customers in an engaging way and solve their issues by providing their valuable services in real-time.